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1 in 4 Pet Parents Seeking Social Media Fame for Dog or Cat, Survey Finds

ManyPets surveyed 2,000 people.




More than a quarter of pet owners in a new survey said they’re looking to turn their cat or dog into a social media star.

And a significant number are making progress toward the goal, according to pet insurance company ManyPets, which commissioned the research.

The average pet owner surveyed said their pet had 925 followers, the New York Post reports. In 89 percent of cases, that was more than owners had on their personal account, the Daily Mirror reports.

“We love that pet owners are passionate about putting their pets first, which is a core value we share as a brand – and our mission is to make the world a better place for pets and their parents,” said Steven Mendel, CEO of ManyPets.

The survey included 2,000 participants. ManyPets released the results to commemorate its name change from Bought By Many.




NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.

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