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1 in 4 Pet Parents Seeking Social Media Fame for Dog or Cat, Survey Finds

ManyPets surveyed 2,000 people.




More than a quarter of pet owners in a new survey said they’re looking to turn their cat or dog into a social media star.

And a significant number are making progress toward the goal, according to pet insurance company ManyPets, which commissioned the research.

The average pet owner surveyed said their pet had 925 followers, the New York Post reports. In 89 percent of cases, that was more than owners had on their personal account, the Daily Mirror reports.

“We love that pet owners are passionate about putting their pets first, which is a core value we share as a brand – and our mission is to make the world a better place for pets and their parents,” said Steven Mendel, CEO of ManyPets.

The survey included 2,000 participants. ManyPets released the results to commemorate its name change from Bought By Many.




It’s a Red-Hot Job Market. Here’s What the Industry’s Leading Search Firm Has to Say.

This may be the most challenging job market the pet industry has ever seen. But according to Shaylene Keiner, president of Dolittle Search, it’s still possible to hire the “pick of the litter.” In this Media Spotlight interview, Keiner and interviewer Chloe DiVita talk about all things related to today’s job market, how the “great resignation” has seen many folks reexamining priorities and careers and why working with a search firm can save most companies time and money.

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