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Heather Lane

Heather Lane enjoys delving into research exploring the ways fragrance impacts people in their daily lives. She is a VP at Prolitec, a global company that helps brands create powerful customer experiences through expertly curated and designed ambient scents and industry-leading diffusion technology. When not studying the fascinating ways fragrance intersects the world of business, Heather enjoys being mother to her fur babies: Ruth Bader, Gimlet, and Magellan the kitties, and Ziggy Stardust the pup.