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PETSPLUSMAG.COM
News
Headlines
Press Releases
Photo Galleries
Pet Industry Trade Show Calendar
SUPERZOO
SUPERZOO Show Program
SUPERZOO News
SUPERZOO 2025 Show Dailies
Read the Wednesday SUPERZOO Show Daily
Read the Thursday SUPERZOO Show Daily
Read the Friday SUPERZOO Show Daily
GROOM’D 2025
GROOM’D 2024
COVID-19
PETS+
Best Pet Businesses
America’s Coolest
Best of the Best
Benchmarks
Store Tours
Cover Stories
Big Survey
Big Survey 2025
Big Survey 2023
Big Survey 2022
Tips and How-to
Columns
Candace D’Agnolo
Shawna Schuh
Manager’s To Do
Real Deal
Tip Sheet
Products
Fun
Sanity Files
True Tales
Pet Quiz
Sponsored Content
Media Spotlight
PETS+ Sample Box
Latest Digimag Issue
Issue Archives
Education
Podcasts
Videos
Webinars
E-Books
America’s Coolest
Enter the 2026 Contest
2025 Winners
All Winners
BIG SURVEY
Big Survey 2025
Big Survey 2024
Big Survey 2023
Big Survey 2022
Subscribe
Subscribe to PETS+ Magazine
Subscribe to Bulletins
Join the Brain Squad
Advertising
Advertise in PETS+
PETS+ Raves
Download Media Kit
Jolanta Smulski
Jolanta Smulski, marketing strategist and founder of Pet Pro Media, is a leading AI expert and an established speaker at Global Pet Expo and SUPERZOO. She co-founded the Pet Industry Network to drive collaboration, growth and thought leadership in the pet space. Smulski will launch a podcast in 2026 focused on AI and technology: petpromedia.com/podcast.
Stories By Jolanta Smulski
Columns
3 weeks ago
How to Turn AI From a Strategic Advisor to a Tactical Executor
You'll see positive and measurable outcomes in your pet business when you do.
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