Big Survey 2025: Selling & Buying

In-store experiences and expertise remain the top way indies compete with big-box and online-only stores, with fair wholesale pricing and responsive reps making for strong brand partners.

Published

25 years ago

November 10, 2000

Rowena Pumihic

What drives sales most in your store?

Customer experience
47%
Knowledgeable sales team
30%
Competitive pricing
9%
Product lineup
11%
Loyalty programs
2%
Coupons and deals
1%

P.L.A.Y. Media Spotlight

At P.L.A.Y. — Pet Lifestyle & You — toy design is definitely a team effort! Watch PETS+ interviewer Chloe DiVita and P.L.A.Y.’s Director of Sales Lisa Hisamune as they talk about the toy design process, the fine-tuning that makes each toy so special and why every P.L.A.Y. collection is made with independent retailers top of mind.