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BrightPet Buys Treat Manufacturer

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It’s a family-owned company based in Wisconsin.

PHILADELPHIA – BrightPet Nutrition Group LLC, a developer and manufacturer of pet foods, has acquired a pet-treat maker.

The company, part of the portfolio of private investment firm Graham Partners, now owns “substantially all of the assets” of Phoebe Products LLC, including the SO Bright brand, according to a press release.

Financial terms of the deal were not disclosed.

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Located in Kiel, WI, Phoebe is a family-owned manufacturer of premium and super-premium pet treats, the release explains.

“Phoebe has been one of its industry’s pioneers in offering functional, high meat content, all natural, organic, baked and freeze-dried treats,” according to the release. “Graham Partners targeted the acquisition over a year ago and worked with the former family owner-operator on a proprietary basis to close the transaction. The acquisition underscores BrightPet’s commitment to offer innovative premium and super-premium products to the pet category.”

Joe Heinmiller, Managing Principal at Graham Partners, says, “Phoebe adds a highly complementary business to the BrightPet platform in one of the fastest growing segments of the market. Product line expansion into baked and freeze-dried treats increases BrightPet’s differentiation and provides additional levers to grow the platform. Moreover, there are multiple cross-selling opportunities between the two companies. We look forward to leveraging our expertise to integrate Phoebe and realize the potential of this combination.”

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State Considers Banning ‘No Pets’ Rental Listings

Some landlords are not happy about the proposed legislation.

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New Hampshire legislators are considering a ban on “no pets” notices in property listings.

Proposed legislation would forbid landlords and home sellers from barring pet owners, the Concord Monitor reports.

They could make rules related to pet deposits, noise control, sanitation and safety, according to the newspaper. But they could set make rules based on size, breed or appearance.

The legislation was proposed by state Rep. Ellen Read, a Democrat from Newmarket. It has drawn opposition from some landords who say it could lead to unsanitary conditions as well as allergy problems for some residents.

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But Julia Seeley, New Hampshire state director for the Humane Society, said her organization supports the bill.

We just strongly believe that a family should not be torn apart simply over housing,” she said.

Read more at the Concord Monitor

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Spotify Rolls Out Music Playlists for Pets

Pets seem to favor classical music and soft rock.

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Digital music service Spotify had a hunch that people were playing tunes for their pets.

A study by the company found that 71% of pet owners did exactly that. The survey included 5,000 music-streaming pet owners from the U.S., the UK, Australia, Spain and Italy.

The company explains:

That being said, we created a unique experience to help you craft the pawfect algorithmically generated playlist for you and your pet to enjoy together. Head to spotify.com/pets for a playlist you can share with your dog, cat, iguana, hamster, or bird.

See the graphic below for more details from the survey.

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These States Have the Most Dog and Cat Owners … And These States Have the Least

The US is home to almost as many domestic pets as humans.

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A new report looks at which U.S. states are the most pet-loving.

Seniorliving.org, a website devoted to providing information to seniors, delved into recent data from the American Veterinary Medical Association to create its rankings.

Idaho had the highest rate of households owning at least one dog, at 58.3%, according to the report, which excluded Alaska and Hawaii, which were not measured in the AVMA study. Dogs are least common in Washington, DC, where 22.5% of households have at least one.

Vermont ranked first for percentage of households with at least one cat, at 44.6%. DC, meanwhile, is the least cat-owning place, with just 16.4% of households being home to a cat.

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The U.S. is home to almost as many domestic pets as human beings. Almost 1 in 3 of those pets are fish, Seniorliving.org explains.

Cats and dogs combine for about 54.8% of all domestic pets.

 

 

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