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Cats Blue Ribbon, Doggijuana and 8 More New Products for Your Summer Shelves

Consider adding these 10 new products to your pet store’s stock.





Because Pets

Help your customers keep their homes clean and fresh with three new SKOUT’S HONOR cleaning products. Severe Mess Stain & Odor Remover eliminates urine, feces, vomit, diarrhea, mud, blood, grease and even wine on carpets, furniture, clothing and bedding. Pee Pad Refresher destroys offensive odors and extends the life of disposable and reusable pee pads. And Stop Marking! Preventative Spray discourages and prevents marking with natural lemongrass and peppermint oil.



Chill Out

The DOGGIJUANA toy line expands with four fun new shapes: Get the Munchies Taco, Get the Pawty Started Llama Pinata, Get the Pawty Started Barkling Whine and Get Outdoors Squirrel. Each comes with calming Dogginip, aka catnip.



Boss Cat raw food for felines

Who’s The Boss?

BOSS NATION BRAND introduces Boss Cat, its first complete raw food for felines. Named for and inspired by Franky, founder Vasili Nassar’s finicky Siamese Lynx with digestion issues, entrees are available in chicken and turkey, and infused with 500 million probiotics per 8 ounces. They also contain essential DHA and taurine. Available in 8- and 16-ounce, easily scooped from deli cups that pet parents will appreciate.


Tropical Fruit Gourmet Pellets from LAFEBER

No Sugar Added

With Tropical Fruit Gourmet Pellets from LAFEBER, birds enjoy the natural sweetness of fruit — papaya, mango and pineapple — while getting all the nutrients needed to live full, energetic and healthy lives. Each pellet also contains essential vitamins, chelated minerals, and balanced omega 3 and omega 6 fatty acids. Available in Finch, Canary, Parakeet, Cockatiel, Conure, Parrot, and Macaw and Cockatoo versions. Made in the U.S.


So Much New

Human-grade pet food RAISED RIGHT has news! All of its food will now come in 1-pound flexible trays, and there are five new home cooked-style, whole-food recipes from Dr. Karen Becker: Turkey Puppy Growth, Pork & Pumpkin, Beef & Pumpkin, Chicken & Pumpkin and Turkey & Pumpkin. The company added pumpkin to its foods in response to customer questions about mixing it in themselves.

$8.99 puppy/$9.99 adult


Thirst Quenchers

HUXLEY & KENT adds adult beverage-inspired Cats Blue Ribbon and Kitty Klaw to its beloved Kittybelles toy line. Per usual, the cat toys feature soft plush and contain organic catnip, and use non-toxic dyes.


TALL TAILS rubber toy line

A Safer Stick

Accidents can happen when a dog runs with a real stick in their mouth. So TALL TAILS created a rubber toy line that includes Stick, Pinecone and Acorn. The natural shapes add bounce to a game of fetch, and grooves massage gums and help maintain dental health, especially with the addition of spread-on treats. The company also offers play resources to share with pet parents at



MOGO bowls by BOO OH

Safe and Stylish

MOGO bowls by BOO OH are made of FDA-compliant polycarbonate and silicone, the same materials deemed 100-percent safe for medical products and baby accessories. Each holds up to 4 cups of food or water, stacks easily for storage, and has a slip-resistant base and a polished interior, the latter for enhanced feeding and easy cleaning. Available in dark grey and light grey. Dishwasher and microwave safe. Suitable for all pets, allowing you to carry them for a variety of species.


TOPPER+ line for dogs and cats

Top This

AGELESS PAWS expands its meal topper offerings with the TOPPER+ line for dogs and cats. Each formula contains only two ingredients: freeze-dried chicken breast, salmon fillet or turkey heart to support lean muscle and GanedenBC30 probiotics to promote digestive and immune health and protein utilization. Picky eaters won’t be able to resist. 2-ounce jars.


LORD JAMESON Farm Stand Collection

Fruits & Veggies

Just in time to feature in a summer display, LORD JAMESON introduces its Farm Stand Collection, launching with Apple Pops and Carrot Pops. Like all of the company’s treats, they are organic and free of gluten, corn, soy, dairy, artificial colors, preservatives and GMO ingredients. Apple Pops are hand rolled in red, white and green organic coconut shreds, with Carrot Pops featuring bright orange coconut shreds on the inside and party colored coconut shreds on the outside. 6-ounce stand-up, resealable pouch.




NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.

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