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Celebrate February’s Pet Dental Health Month with Products from Oxyfresh

They are safe, simple and effective.

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(PRESS RELEASE) COEUR D’ALENE, ID – Most pet parents are fully aware that annual vet visits, regular exercise and a nutritious diet are essential for a pet’s overall health and wellbeing. Unfortunately, dental care often goes unnoticed, yet it is just as important to implement into a pet’s daily routine. February is “Pet Dental Health Month,” the perfect time to promote regular oral health maintenance and check-ups for your pet. Oxyfresh, the leading provider of safe, environmentally friendly products for people and pets, offers a premium line of pet dental products that will help keep your pet’s breath fresh and their teeth smiling and healthy.

Dental disease is an infection of the teeth, gums and surrounding structures. It is the most common major health problem of cats and dogs today. In fact, it has been estimated that by age three, 80 percent of dogs and 70 percent of cats have some degree of gum disease. Ever since cats and dogs became domesticated, their natural source of “dental floss” and teeth cleaning (their prey) has been removed significantly from their diets. Canned and dried foods do not provide the same level of oral hygiene, and sadly, many pets suffer the consequences.

It’s crucial to pay attention to your pet’s smile because a disease that starts in the teeth and gums can eventually lead to kidney and heart disease or problems with the intestinal tract or joints. The key to managing dental disease is prevention. Pet parents must make a commitment to schedule their dog or cat’s annual oral examinations and cleanings, as well as practice regular dental care at home.

Different animals will exhibit different signs of possible dental disease, but there are a few common symptoms to be mindful of: redness of gums; bad breath; loose, discolored or broken teeth; tenderness around the mouth; drooling or dropping food; bleeding from the mouth; and loss of appetite or weight loss. It’s important to remember that although noticing one of these symptoms could be a signal of a greater problem, most of the time there are no signs at all since animals tend to instinctively hide their pain as a survival mechanism. With this said, prevention is essential to ensure optimal oral health and hygiene, which will minimize their chance of developing dental disease.

“Keeping your pet’s dental health in optimum condition is just as important as your own dental health,” shares Tom Lunneborg, vice president of product development for Oxyfresh. “If their mouth isn’t healthy, they are more susceptible to illness and periodontal disease. Pets are exposed to much more bacteria because they chew on everything. If they have bleeding gums, this is a direct opportunity for bacteria to enter their bloodstream. Thankfully we created a safe, simple and effective pet dental care line that will dramatically improve the oral health of your pet.”

Similar to all Oxyfresh products, their pet dental line is made in the USA, cruelty-free, non-toxic, safe, gentle and effective. Their products include a Pet Dental Water Additive, Pet Dental Breath Spray and Pet Dental Gel Toothpaste.

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  • Pet Dental Water Additive – A veterinarian-recommended water additive to freshen pet breath. It fights plaque, promotes healthy gums, and gives dogs and cats the freshest breath. Simple to use – just add to their water bowl! Retails for $16.49 (16oz).
  • Pet Dental Breath Spray – Safe for both dogs and cats, Pet Dental Spray’s unique, unflavored, alcohol-free formula features a patented blend of Oxygene and zinc to neutralize organic compounds that cause pet bad breath. Packaged in a compact spray bottle, it’s an easy, on-the-go fresh breath solution that helps prevent periodontal disease, boosts overall oral health, and potentially adds years to their lives. It’s 100% non-toxic and free from harmful ingredients. Retails for $7.95.
  • Pet Dental Gel Toothpaste – Fast-acting Pet Dental Gel Toothpaste is formulated to provide cleaner teeth, remove plaque, condition and deodorize the gums, and deliver the freshest pet breath possible. Plus, it’s tasteless and odorless. Pets love it! Retails for $12.95.

During February’s Pet Dental Health Month, remember to put your pet’s smile first. Oxyfresh pet dental products are a great way to start.

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Press Releases

P.L.A.Y. Names Winners of Scholarship Competition

Claire Binfield from Las Vegas, NV, won this year’s competition.

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(PRESS RELEASE) P.L.A.Y., Pet Lifestyle and You, has announced the winner of its sixth annual scholarship competition, Scholars Helping Collars. Each year, P.L.A.Y. awards one $1,000 scholarship to the student who best exemplifies the company’s core animal rights beliefs and who best describes, through an essay entry, the impact he or she has made on animal welfare in his or her community. Claire Binfield from Las Vegas, NV, won this year’s competition for her work with researchers on marine life preservation along with her role as a volunteer puppy raiser with Guide Dogs for the Blind.

Binfield has always been passionate about marine life, so in 2014 she self-funded a two-week Girl Scout Destination trip to Costa Rica and Panama to work with researchers on sea turtle preservation. During the trip, she participated in nightly beach patrols to protect sea turtles while they laid eggs, cataloged nests, evaluated unhatched eggs, and even helped release 100 hatchling sea turtles to the ocean. While in Panama, she also completed her open-water scuba certification, which will allow her to continue her work in marine life preservation.

In 2015, Binfield embarked on another Girl Scout Destination trip to Texas, this time for a 10-day marine science camp where she helped build and install monofilament fishing line recycle containers at a local pier. Through this volunteer work, Binfield also learned how providing the recycle containers allows fishermen to responsibly dispose of used lines and hooks that could otherwise harm the aquatic wildlife. Through both of these trips, Binfield solidified her desire to pursue a career in marine animal rescue and ocean preservation.

Binfield’s passion for animals has also extended into her role as a volunteer puppy raiser for GBD, a nonprofit providing free guide dogs to the visually impaired. Raising guide dogs opened her eyes to how service dogs can impact people’s lives through providing increased mobility and independence. This inspired her to create a social media awareness campaign, “Octaves Journey,” in order to provide schools and businesses with information about properly training service dogs and ADA accessibility rights.

“Claire’s passion for preserving and advocating for animals in her local community and around the globe is bound to impact the world in her future career as a Marine Biologist,” said Deborah Feng co-founder of P.L.A.Y. “Her drive inspired us to award her this scholarship and we are excited to watch her succeed as she begins her studies at Mitchell College.”

In addition to Binfield’s first place $1,000 prize, P.L.A.Y. also selected second and third place winners. Camille Hoffman from Carlsbad, CA, was awarded second place and will be receiving a set of 10 Warm Bellies Special Edition Chill Pads from P.L.A.Y. to be donated to the animal shelter of her choice — the NoWorriesMovement. Yasmin Ballew from Manteca, CA received third place — Ballew will receive a five-piece Garden Fresh plush toy set from P.L.A.Y. to be donated to the shelter of her choosing, Animal Rescue Tracy.

Winners were chosen from a pool of more than 370 applicants from across the country. Each essay was judged by P.L.A.Y. representatives using the following criteria:

• Compelling and engaging description of volunteer efforts and their impact on the personal life of the student

• Thematic consistency throughout the submission around the central thesis

• Proper spelling and grammar usage throughout the submission

To read Binfield’s winning essay, as well as the second and third place entries, visit petplay.com/scholarship/winners.

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Press Releases

NILodor Expands Distribution in Canada

It has teamed up with Anipet Animal Supplies.

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(PRESS RELEASE) NILodor Pet Brands has teamed up with Anipet Animal Supplies to distribute NILodor’s Tough Stuff and Mossy Oak Active Outdoor Dog product lines in Canada.

Anipet will offer odor control products for the home and pet formulated products with NILodor’s proprietary Odor Eliminating Technology. Products include odor and stain eliminator, grooming shampoos and sprays, Tap-A- Drop, cat litter additive, and rug and room deodorizers.

“It’s our commitment and priority to ensure the success of brick-and-mortar pet retailers. Our partnership with Anipet Animal Supplies helps achieve this goal in the Canadian Market”, said Jamie Thomas, national sales manager of NILodor. Anipet brings more than 30 years of experience providing superior pet products to independent pet specialty store, groomers and veterinary clinics.

nilodorpets.com

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Press Releases

NYC Re-tails & Sales Pet Expo Wraps Up, Sets 2020 Date

It is scheduled to take place Tuesday, May 12, 2020.

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(PRESS RELEASE) On Tuesday, April 30, the seventh annual NYC Re-tails & Sales Pet Expo took place and had the best event turnout to date. Hosted once again by Nancy Hassel of American Pet Professionals and Dana Humphrey of Whitegate PR, more than 200 attendees from the New York City and surrounding areas joined together at Home Studios Inc. near Union Square Park for this one-day boutique B2B tradeshow.

In previous years, the NYC Retails & Sales Pet Expo was exclusive to media, pet retailers, groomers, veterinarians, social media and pet influencers. However, this year for the first time, the event opened the doors to the public for special pet parent hours. During the last two hours of the show, pet parents were invited to attend the expo to shop for the latest pet products, as well partake in a very interesting panel discussion regarding one of the pet industry’s fastest-growing trends: CBD and holistic pet care.

“Every year has been a success with the NYC Re-tails and Sales Pet Expo. However, this year, there was an energy and excitement that felt much different than ever before,” said Dana Humphrey founder and president of Whitegate PR. “Our vendors and attendees had fantastic feedback about the day, and allowing pet parents to join us gave the expo an added layer of fun!”

CBD, a non-psychoactive cannabinoid, has had a surge in popularity over the past couple of years for people and pets which is why the CBD market is expected to hit $22 billion by 2022, according to the Brightfield Group, cannabis industry analysts.

“Pet retailers are jumping on board to this massive trend, which is why Dana and I decided to add a CBD panel at this year’s show,” said Nancy Hassel, founder and president of American Pet Professionals. “Valuable and crucial information was shared at the discussion for both pet industry professionals and pet owners. It was the perfect way to close out the day!”

Attendees gathered around to hear from industry experts, all of which were exhibitors at the show, during two panel sessions CBD 101 and the Business Side of CBD and Hemp. Panels included: Angela Ardolino from CBD Dog Health, Craig Henderson from Fetch/Extract Labs, Matt Terrill from Innovet Pet, Min An from Buzzin and Dee Rivera of LATINISTA Magazine (as moderator). Panel session two consisted of: Dr. Bob Goldstein of Earth Animal; Damian Dalla-Longo of Bona Vida, Steven Cron Benchmark Payment Networks, Rob Kovler of Animal Nutritional Products, and Glenn Polyn from PET AGE Magazine (as moderator). During each panel, attendees learned about hemp regulations and how to carry this exploding new category in their stores. Veterinarians and experts crafting CBD in the USA were available for cautious pet parents and professionals to get their questions answered about this natural product that helps calm pets from anxiety and other ailments, especially prone problems for urban pets!

The vendor lineup included: Animal Nutritional Products, Benchmark Payment Networks, Bona Vida, Brutus Broth, Buzzn, CBD Dog Health, Don’t Forget Pocket Strap, Earth Animal, Emma Ko’s, Extract Labs/Fetch, Fairy Boss, Fluffygram, Green Coast Pet, Innovet Pet, NaturVet, NeVetica, Pet Smoochies, Pets Destiny, Ruffina, TwinCritters, Viachem, Wooftown’s brands: Baked Fresh and Home Cooked pet treats and food.

Mark your calendar for next year’s NYC Re-tails Sales Pet Expo, which is scheduled to take place Tuesday, May 12, 2020.

retailsandsalespetexpo.com

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