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Fluff & Tuff Celebrates 1M Toys Sold




It’s now running a special giveaway.

(Press Release) BLOOMFIELD HILLS, MI – Fluff & Tuff, known for its high-quality plush dog toys, has hit a milestone by selling its 1 millionth toy.

Fluff & Tuff’s first retail partner, The Grateful Hound in Northampton, MA, sold the millionth toy on Sunday, Oct. 8. To celebrate the milestone, the lucky customer received five free Fluff & Tuff toys and the ability to donate 10 toys to any animal shelter.

To further engage retail partners and the consumers who helped them achieve this landmark, Fluff & Tuff is running a special “Golden-Georgia-Gator” giveaway (Georgia Gator is the company’s first toy). Through random selection, 25 retail partners in the U.S. were chosen to sell a “golden-ticket” inspired Georgia Gator custom embroidered with a gold star. One lucky winner in each retail location will also win five free toys along with the opportunity to donate ten toys to an animal shelter of their choosing.

Charitable giving is a pillar of the Fluff & Tuff brand, with the recent announcement that 100 percent of profits from its annual holiday charity toy will go toward animal relief efforts surrounding 2017 hurricanes.


Founders Ellen and Chris Lawson said: “Thank all their retailer partners for the tremendous support over the years which played a crucial role in helping the brand reach such a milestone.”PETS FT 1MM

Owned and operated by Chris and Ellen Lawson, Fluff & Tuff Inc. recently sold its 1 millionth toy.



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