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From Packaging to Products the Earth Is In the Details

The company designs its packaging (and products) to use the least amount of material.




(PRESS RELEASE) BOZEMAN, MT — For West Paw, how it houses, hangs, and tags its products is as important as what the products are made from. Therefore, it goes to great lengths to source safe and strong packaging materials that are recyclable, compostable, and biodegradable. The company also designs its packaging (and products) to use the least amount of material, because after all, the earth is in the details.

West Paw Packaging Facts:

West Paw’s latest collection of safe, non-toxic pet toys and feeding accessories, Seaflex, not only saves plastic from winding up in our oceans but the products are is printed on Earthboard which is 100% recycled paperboard that is recyclable, compostable, and biodegradable.

For West Paw’s sustainably-sourced Bison Lung and Bison Heart Air-Dried Treats, the company uses recyclable bags that have the How2Recycle badges on back – so customers can take them to a store drop off for recycling. West Paw’s Freeze-Dried treats will be moving to this packaging material later in 2022.

West Paw’s Zogoflex, Outings and Strolls and all plush toy and bed packaging does not use virgin paper, choosing instead Forest Sustainability Certified paper in their packaging. Additionally, all packaging has passed the Toxins In Packaging Clearing House (TCPH) certifications and all packaging, that is not EarthBoard, is Forest Stewardship Council (FSC) certified. Additionally, West Paw uses soy-based inks in all their packaging.

In addition to West Paw’s eco-friendly packaging efforts, West Paw has diverted over 16M plastic bottles from going into the landfill by incorporating Oeko-Tex certified recycled polyester fill and batting, which the company calls IntelliLoft, inside their plush toys and beds. They also use recycled polyester webbing for their collars and leashes. Zogoflex and Seaflex toys are zero-waste and infinitely recyclable through the company’s Join the Loop, a closed-loop recycling program. Seaflex dog toys and feeding accessories are made from 12% ocean bound plastic.


West Paw is a family-owned Bozeman, Montana-based company that sustainably manufactures eco-friendly dog toys, leashes, collars, and beds. Founded in 1996, West Paw products are sold in over 6,000 pet specialty stores across the US and distributed worldwide. West Paw is a certified B Corp, Montana’s first Benefit Corporation and a founding member of the Pet Sustainability Coalition.



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