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From Puppy Pools to Bug Repellents, a Look at the Latest in Summertime Products




Doggie Pool

Forget plastic kiddie pools. DOOG’s Pop-Up Pool will be the cooldown method of choice this summer for discerning dogs. The watertight canvas pool opens and closes with a quick twist, and comes in small, medium and large.


Mix It Up

Achy, itchy, chubby and even backed-up pups can benefit from GO! Solutions by PETCUREAN. The meal mixers come in four formulas — Hip & Joint Support Pork, Skin & Coat Care Salmon, Weight Control Turkey and Digestive Health Turkey — that feature freeze-dried nutritional and functional ingredients such as single-source proteins and whole fruits and veggies. Available in 3.5-ounce bags.



Cone of Calm

Turn the cone of shame into one of calm with CARDINAL PET CARE’S Remedy+Recovery Calming Lavender Mist E-Collar Kit. The kit includes a 4-ounce bottle of mist and four adhesive-backed fabric discs. Pet parents simply spray two of the discs and attach them to the e-collar, where the scent promotes relaxation.


Fanny Pack Fun

KONG H20’s Trek from BAMPZ keeps hands free to hold a leash or throw a ball. The waist pack features two bottle holders, a poop bag dispenser, and three pockets to hold everything from a cell phone to tasty treats. The heavy-duty neoprene proves durable and also helps to keep water cold. Adjustable straps allow for the perfect fit.



Keep Cool and Repel Bugs

The Cool Pup Neck Gaiter from INSECT SHIELD not only repels mosquitoes, ticks, flies and fleas, it also features advanced fabrics that keep dogs cool and comfortable. The stretchy, machine-washable gaiter also has a hole for convenient leash attachment. Available in small, medium and large.


Travel Safety

For those who hit the road with their pups, NHV NATURAL PET PRODUCTS offers the Travel Essentials Kit. It comes with Matricalm, which reduces stress and anxiety; Target Spray tick, mosquito and flea repellent; and Heal Care, an ointment that soothes skin and paws bitten by insects or burned by the sun. All products are 100 percent natural and vet formulated.



Pack a Lunch — and More

My Pet Pail holds everything a dog or cat needs for mealtime away from home. Made by PET PARTNERS WORLDWIDE, the durable and lightweight ’50s-style lunch box opens to reveal lidded bowls for food and water set into the base and containers for food and water tucked into the top. My Pet Pail uses a collar as the handle and a leash as the carrying strap. It also can serve as a home feeding system, thanks to the detachable top and non-skid bottom.


Bathtime on the Go

Dogs love nothing more than to roll in stinky seaweed at the beach or take a mud bath on a mountain trail. Whatever the mess, pet parents can keep it out of their vehicles with the RinseKit, a portable and pressurized shower system. New products in the line include the RinseKit LUX Soft Tote, which holds 3 gallons of water and can serve as a cooler when not in use. Accessories such as a heater system, pressure booster and sink adapter also are available.


Puppy Essential

The Comfortable Beginnings New Puppy Starter Kit from SMARTPETLOVE helps ease the transition to a new home. It contains a Snuggle Puppy plush that features a real-feel heartbeat and a heat pack that mimic mom and littermates, lessening loneliness and encouraging quality sleep. The kit contains three heat packs, plus an extra-soft Snuggle Blanket, freezable Puppy Teething Aid and Puppy’s 1st Toy.


Just-Right Temp

ZOOMED’s ReptiTemp Digital Thermostat keeps habitats at hot or cold as desired, from 50 to 122 degrees F. Easy-to-adjust controls and a 6-foot-long sensor cable allow for temperature control of all habitat sizes, plugging into 600 watts of heating devices or 150 watts of cooling devices.


A Little Help

Getting in and out of the litter box proves a challenge for many arthritic, disabled and senior cats. The Kitty Box Ramp comes to their aid. Made in the U.S.A. from 100-percent recycled corrugated material, the ramp adjusts to three heights, clamps onto the litter box and comes with an easy-grip, replaceable tread pad. It comes in blue, lavender and gray, and all parts are recyclable.


Just Breathe — and Fetch!

Because some balls reduce airflow when held in the mouth, PETMATE made the Chuckit! Breathe Right Fetch Ball. Its patented proprietary construction allows for easier breathing, allowing dogs to run farther and fetch longer. Compatible with all Chuckit! Launchers, the ball comes in small, medium and large.


Dehydrated Delish

When ROYAL ANIMALS owner and founder Susan Traub lost her beloved dog Sabrini to cancer, she decided to make a treat line in her honor. Sabrini’s Treats contain no additives or preservatives, and come in dehydrated wild salmon, wild salmon and sweet potato, wild salmon and herring, and chicken. A portion of proceeds benefit canine cancer research.


High Kitty Kitty

Not only do the Feline Frankfurters from B&B CREATIONS get kitties high, but 100 percent of net proceeds benefit animal welfare. The organic-catnip toys come in a four pack.


Deshed and Destress

Part of the Pet Well massagers line from GAIAM/FIT FOR LIFE, this Massaging Groomer gently desheds a dog’s coat while also stimulating their blood flow and reducing muscle tension. Using the combination of small and large silicone bristles helps to boost joint flexibility and range of motion, plus reduces the amount of shed hair around the house.


This article originally appeared in the June 2018 edition of PETS+.



Pet Sustainability Coalition

Pet Sustainability Coalition Presents: Critical Sustainability Strategies for Retailers

This webinar, held on November 7, 2019, is the second in a series from PSC discussing how retailers can establish sustainable practices in their business. Moderated by PSC’s Andrea Czobor, the webinar unveils data behind the increasing consumer demand for sustainable products, what retailers have to gain from connecting with these purpose driven consumers, and a new PSC program that makes finding these products easier for retailers.

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From CBG to PSL, 10 of the Newest Products

They can even make perfect gifts for the holiday!




Because PSL

We are well into pumpkin spice-latte season, and BEAST & BUCKLE wants to help pups join in on the fun. Its PSL-themed reversible harness is made from high-quality neoprene and breathable mesh, and it features secure buckles and a sturdy D-ring that supports all standard leashes, including the company’s matching PSL one.


For Multi-Cat Homes

NATURALLY FRESH CAT LITTER introduces its new Multi-Cat Natural Litter. Made from walnut shells, this clumping formula absorbs three times more than clay litter, and eliminates both urine and fecal odors, making it a more effective option for busy boxes. Biodegradable, the non-GMO, non-toxic litter remains free of silica dust and fragrance, and comes in 14- and 26-pound bags.

Price by Request


For Customers with DCM Fears

With the nutritional boost of added taurine, SuperGravy from CLEAR CONSCIENCE PET also gives peace of mind to pet parents who have concerns about dilated cardiomyopathy. The tasty topper mix also features TRI-GESTIVE Microbiome Support — probiotics, prebiotics and digestive enzymes — and comes in Paw Jus with beef liver, Barkinara with pork liver, and Arfredo with Greek yogurt, in 30-serving pouches.


CBG, AKA Cannabigerol

HOLISTIC HOUND introduces cannabigerol to the pet market with its new Organic Full-Spectrum CBG Oil. One of the five major phytocannabinoids in the cannabis or hemp plant, CBG has powerful anti-inflammatory and analgesic properties, with strong affinities for the bladder, bowel and brain, early research suggests. It is also known to help with anxiety and depression, but with a mildly energizing effect as compared to the usually calming effect of CBD. It is believed to naturally increase dopamine levels, as well, which help regulate attention, learning and emotional responses. Research also points to CBG having greater antibacterial and antifungal properties than other cannabinoids. Available in a 300-mg bottle, and appropriate for dogs and cats.


Tater Tot-Endorsed CBD

Fans of Animal Planet’s Pit Bulls and Parolees will recognize Tater Tot on the packaging of TREATIBLES’ newest soft treat. Tater’s Sweet Potato Tots feature the Villalobos Rescue Center dog as brand ambassador, with the goal of bringing peace and calm to dogs everywhere through organic broad-spectrum hemp oil, valerian root, passion flower extract and chamomile flower. Treatibles donates $1 from every canister sold to the center’s veterinary expenses fund. Each canister contains 60 chews.



Stocking Stuffers

The holiday treats from BOCCE’S BAKERY make excellent gifts for both nice and naughty pups. The 2019 flavors are Nana’s Sticky Pudding, Ginger Snaps, Red Velvet and Lumps of Coal. Available in 6-ounce bags.


For Itchy Pups

Oatmeal & Aloe Grooming Wipes from EARTHBATH use the soothing and moisturizing properties of colloidal oatmeal and aloe vera to clean away dirt and dander while combating skin irritations, promoting healing and re-moisturizing sensitive, dry skin. The botanical fragrances of vanilla and almond also help keep pups smelling great between baths. Can be used daily and come in a 100-wipe resealable tub.


Hand-Knit Warmth

For dogs who prefer their clothing to be handknit, UP COUNTRY delivers with the Floral Basketweave Sweater. The turtleneck comes in six sizes and three colors: black, pink and green.



Keep Calm and Meow On

The Calm Carrier from VAN NESS took home two awards from SuperZoo 2019’s New Product Showcase, in the categories of Lifestyle and Humanized Pet Products. The carrier features a drawer that cats can climb into, which then slides in, eliminating forced loading. Engineered and built to IATA Airline standards and made from odor- and stain-resistant plastic, it has flow-through ventilation on all four sides, making it perfect for travel.


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5 Products to Help You Do Business Better

Pets gazebo, boarding facilities and more…




Gazebo Sweet Gazebo

Store pets deserve their own space, to curl up in at night and/or to take a break in during the day. ADVANTEK allows them to do exactly that in style with its Pet Gazebo. Available in four heights, six canopy colors, and with accessories for outdoor use, it also serves as a floor model, advertising the product.

$129.99 and up

Furry ‘Facetime’

Boarding facilities: Add use of a PETCHATZ HDX to your menu of services. This latest version of the two-way video chat system delivers better quality in low light, a wider camera angle, and improved streaming and Wi-Fi connectivity. Pet parents can also dispense treats and aromatherapy, play games, stream DOGTV, record and share videos, and even take calls from their pet via the PawCall button.



Old-School Calendars

Yes, your POS system has a calendar, and so does your phone. But who doesn’t love to see a printed calendar hanging on the wall at their local pet business? QUARTO PUBLISHING’s Adorable Hedgehogs 2020 fits the bill and features 16 months of the cute critters. A must-have for stores that sell hedgehogs.


For the Stylish Pet Stylist

Check out the Purple Galaxy Pulse ZR II Detachable Blade Clipper from ANDIS! The limited-edition tool features an eye-catching design on top of professional features such as its detachable blade design, five cutting speeds, and long-lasting removable battery that delivers three hours of continuous cordless clipping.


Brusha Brush Brusha

Grooming salons: Upgrade your teeth cleaning services with the Mira-Pet Ultrasound Toothbrush from TECHMIRA CORP. It uses gentle air oscillations to remove bacteria and tartar buildup, without the noise or vibration of traditional tools that may scare pets. Starter kit comes with single and three-sided heads, Ultrasound Toothpaste Gel and USB cord for recharging.


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Hot Sellers

Here Are August’s Hot Sellers

Pet Releaf leads this month.




There is a toy company called FabDog, and their pizza toy is definitely the hot seller! It is a round disc that looks like a pizza, with a big squeaker inside, and comes in an actual pizza box! — Sandy House, The Store at Paws ’N Effect, Hamden, CT

  • Pets Global Zignature, Essentials, Fussie Cat. Great company, always available for education. Excellent sales rep: Andy Meese. — Greg Gorski, Cody Pet Depot, Cody, WY
  • Honest Kitchen Clusters $1.99 for a 1-pound trial size with a $5 off bounce-back coupon. — Jack Carey, Food for Pets, Manchester, NH
  • My Perfect Pet, gently cooked food. — Marilyn Texter, Pawsitive Karma, Castro Valley, CA
  • Pet Releaf continues to be a strong seller for us. I’ve scheduled in-store Pet Releaf demos on weekends to help boost product awareness. We’ve seen some trade-off between sales of grain and grain-free foods, with grain-free being down overall. — Keefer Dickerson, Nashville Pet Products, Nashville, TN
  • In prep for Fall we ran a BOGO special on Nummy Tum-Tum pumpkin cans. We gave customers ideas on how to add pumpkin to their dog’s diet to support overall digestive health and deliver nutrients in a fun way to promote mental stimulation. Many customers that may not have bought this product before, did — and they are coming back looking for it now that the special has ended! — Johnna Devereaux, Fecth RI, Richmond, RI
  • Answers Raw Beef 4-pound Detailed Formula Patties. (First time a raw food moved into the top spot.) — Janelle Pitula, Wags to Whiskers, Plainfield, IL
  • Himalayan PET SUPPLY’s JugHead’s were new to my store last month. When I brought them in I ran a promotion of Buy a JugHead, Get the Himalayan Cheese for Free. The promotion went great, getting a lot of the new toys in customer’s hands and have had a great return on customers returning for more cheese refills. — Taylor Gonzalez, Three Tails Parlor and Pantry, Columbia, IL
  • As always CBD. We sell Pet Releaf tinctures, capsules and treats. (Range: $21.99-$83.99.) I also sell a local CBD company called reLeaves from TSIGFY. (Range: $29.99-$259.99). Their product is for people and pets. I have customers from their 20s to their 80s coming to inquire and purchase these products. They love them because it changes their pets’ quality of life. From anxiety, pain management, arthritis/hip and joint issues, to even help with cancer symptoms (and so much more). The Pet Releaf has a loyalty plan just like most of the foods we sell (buy 10 get one free). ReLeaves is now working with Astro Loyalty too and soon will have a loyalty plan that we will be able to offer. It’s outstanding to be able to offer these plans to our customers. — Kimberly Gatto, The Wagging Tail, Las Vegas, NV
  • RedBarn bully slices sold in bulk were very popular with our visitors. Priced at 99 cents each, customers would buy several of each flavor as a quick and easy treat for their pups. — Wendy Megyese, Muttigans, Emerald Isle, NC
  • Heavenly Hounds – Customers really respond to a simple way to help their dogs with anxiety. We double expose it on the counter and with our other calming supplements. — Matt Brazelton, Four Muddy Paws, St. Louis, MO
  • Smallbatch freeze-dried treats flew off the shelves this month! — Katherine Ostiguy, Crossbones, Providence, RI
  • Primal Goat Milk pint and Fromm pet food. Fromm and Primal partnered for every bag of Fromm 12 pounds or more sold, the customer would get a free Primal Goat Milk. It was part of the Build a Better Bowl program. It worked; we are now selling more and more goat milk. — Paula Gorman, Pet Supplies ’N’ More, Muskego, WI
  • Our bundles are now a top seller in our boutique. After taking a training class in The Pet Boss Club a couple of months ago that was led by Doug Martin from Treat Planet, I applied the theory of bundling a few items at a set price to sell more of that item. We started with Bully Sticks and No Hide Sticks in groups of five, and our sales of these two items are up 18 percent since implementing. — Teresa Hogge, Belly Rubs N Suds, Ashburn, VA

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. pet business serving the public, you’re invited to join the PETS+ Brain Squad. Take one five-minute quiz a month, and you’ll get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting the pet industry. Sign up here.

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