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Groundbreaking Lost Pet Research Partners ’cause Digital Marketing, PetHub, and the National Animal Care & Control Association

Two surveys, one for animal welfare organizations, and another for pet parents, are being used to gather information.




(PRESS RELEASE) BIDDEFORD, ME — ’cause Digital Marketing has partnered with the National Animal Care & Control Association (NACA) and PetHub on groundbreaking research to help “Bridge the Gap” for lost pet recovery between shelters and the communities they serve.

Two surveys, one for animal welfare organizations, and another for pet parents, are being used to gather information. They are analyzing tools, resources and services offered to communities through animal welfare organizations, as well as the practices used by pet parents, animal control officers, and animal welfare agencies for lost pet recovery.

The Animal Welfare Organization survey has closed, but the Pet Parent survey is still open. Pet parents who complete the survey will be able to enter to win a $50 gift card. They are invited and encouraged to take their survey here.

About ‘cause Digital Marketing

‘cause Digital Marketing is a team of pet-industry digital marketing specialists with deep technical expertise who are excited to get up in the morning and work for a better world. The marketing skills they bring to the table complement your passion and vision, helping you understand the digital opportunities available to you and the best way to bring your message to life.

About PetHub


PetHub, Inc. was started in 2010 to combat the issue of low RTO (“return to owner”) rates for lost animals. Its mission is to help keep every family’s pets happy, safe and HOME for the rest of their lives. Combining software with a physical ID tag allows anyone to help a lost animal get home quickly, often avoiding a trip to a vet or a shelter. 96% of PetHub recovered “pack members” are home again in under 24-hours, and before ever entering a shelter. PetHub’s award-winning platform has multiple software and hardware patents pending on its ID tags and Internet services. The company’s tags are now in over 800 communities in the United States as their pet license or rabies tag, and 850,000 pets are now members of

About NACA

The National Animal Care & Control Association (NACA) was formed in 1978 to provide resources, standardized training, and support for animal care and control professionals across the United States. Throughout the organization’s history, NACA has been a leader in providing guidance for its members as the role of animal shelters and animal care and control staff has evolved. NACA understands the unique role that animal care and control professionals play in each community and is dedicated to ensuring its members have the resources, tools, and training necessary to perform this role safely and effectively.



NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.

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