When it comes to making the best use of Artificial Intelligence (AI), which sector is further ahead – fashion or groceries? It’s the latter, with supermarket operators having a lead due to their long history of data collection and application.
That was one of the conclusions that emerged in a recent half-day symposium titled “Artificial Intelligence in the Retail Sector,” which was hosted on the New York campus of LIM College for industry leaders and its faculty.
As is the case with many innovations, getting the most out of AI involves breaking out of the “silo mentality” that many business units operate under, attendees were told.
“Cross-industry collaboration could accelerate AI adoption in fashion as insights into consumer behaviors across apparel, accessories and beauty may hold valuable implications beyond their individual categories,” said LIM College Graduate Studies Professor Kenneth Kambara. “Moving away from siloed AI use-cases to more dynamic, integrated capabilities across organizations will be critical for fashion retailers.”
The college said the symposium is the latest example of its ongoing commitment to providing the retail industry with the latest insights and information on emerging technologies to enable success.
“Understanding AI and how it can be used as a tool to drive enhanced competitiveness within the fashion and lifestyle industries is critical for our faculty—and by extension our students—as well as the entire retail industry,” said Ron Marshall, president of LIM College, whose AI-related coursework involves how to use the technology in operational settings, product design and customer experience, among others.
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The college also notes that its graduates are employed at such companies as Chanel, Gucci, Louis Vuitton, Macy’s, Nike, Ross Stores, Saks Fifth Avenue, Ulta Beauty and Walmart.
