Press Releases

Ice-Vest Now Expands for Cooling Comfort

It will be available at retailers starting in May.

Published

5 years ago

April 3, 2019

PETS+ Staff

(PRESS RELEASE) GF Pet’s Ice-Vest now features its Elastofit technology, which expands for the perfect fit and allows for optimal comfort. Best part is — no more leg lifting! It is designed to keep your pet cool and comfortable on a hot day or on the go.

Just in time for the upcoming summer months, the Elastofit Ice-Vest can keep your pet cool for up to six hours. It is expandable, lightweight and anti-microbial. Heat stroke, dehydration and even sunburn are serious concerns when it comes to pets during the summer. With UV protection, the Elastofit Ice-Vest can help keep pets cool and protected.

The GF Pet Elastofit Ice-Vest, along with the rest of the cooling collection — including ice toys, ice bowls and ice bands — will be available at retailers starting in May.

For more information, please visit gfpet.com

NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.