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Ice-Vest Now Expands for Cooling Comfort

It will be available at retailers starting in May.




(PRESS RELEASE) GF Pet’s Ice-Vest now features its Elastofit technology, which expands for the perfect fit and allows for optimal comfort. Best part is — no more leg lifting! It is designed to keep your pet cool and comfortable on a hot day or on the go.

Just in time for the upcoming summer months, the Elastofit Ice-Vest can keep your pet cool for up to six hours. It is expandable, lightweight and anti-microbial. Heat stroke, dehydration and even sunburn are serious concerns when it comes to pets during the summer. With UV protection, the Elastofit Ice-Vest can help keep pets cool and protected.

The GF Pet Elastofit Ice-Vest, along with the rest of the cooling collection — including ice toys, ice bowls and ice bands — will be available at retailers starting in May.

For more information, please visit



P.L.A.Y. Media Spotlight

At P.L.A.Y. — Pet Lifestyle & You — toy design is definitely a team effort! Watch PETS+ interviewer Chloe DiVita and P.L.A.Y.’s Director of Sales Lisa Hisamune as they talk about the toy design process, the fine-tuning that makes each toy so special and why every P.L.A.Y. collection is made with independent retailers top of mind.

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