Connect with us


Instinct Pet Food Plans $180M Expansion

The company would add about 120 employees.




Instinct, a manufacturer of raw pet food, is planning a $180 million expansion in Lincoln, NE.

The company is looking to consolidate its manufacturing and distribution facilities, the Journal Star reports.

The expansion would involve constructing a 250,000-square-foot production facility. Two other sites in Lincoln will be closed.

With the project, Instinct would add about 120 employees in Lincoln, according the Journal Star. The company already employs about 100 people in the city.

Instinct plans to take its proposal before the Lincoln-Lancaster County Planning Commission this month, the Journal Star reports. It’s not yet known when construction might begin.

Instinct previously operated under the name Nature’s Variety.


Read more at the Journal Star.



P.L.A.Y. Media Spotlight

At P.L.A.Y. — Pet Lifestyle & You — toy design is definitely a team effort! Watch PETS+ interviewer Chloe DiVita and P.L.A.Y.’s Director of Sales Lisa Hisamune as they talk about the toy design process, the fine-tuning that makes each toy so special and why every P.L.A.Y. collection is made with independent retailers top of mind.

Promoted Headlines

Most Popular