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Nature’s Logic Named Top Eco Innovator

The only pet food on the list, Nature’s Logic earns #11 ranking.




(PRESS RELEASE) LINCOLN, NE – Nature’s Logic, the creators of 100% natural pet food with no synthetic vitamins or minerals, has been named #11 on the inaugural Real Leaders Eco Innovation Awards. Honored for its commitment to sustainability, this recognition highlights the importance of Certified Plastic Neutral packaging in the pet industry and celebrates achievement in environmental impact by products, projects and initiatives that are actively contributing to a healthier planet.

The inaugural Eco Innovation Awards selection was highly competitive, with winners including Procter & Gamble, TerraCycle and Sunwealth Power, to name a few.

Recognizing that environmental innovation and financial success must go hand-in-hand to have significant impact, Real Leaders selected winners based on innovation, and ranked them by five-year revenue growth.

“We’re proud to share this important achievement, demonstrating that a brand can continue strong business growth while also taking a proactive role in sustainability,” said Greg Cyr, CEO of Mid America Pet Food, parent company of Nature’s Logic.

Nature’s Logic’s award submission centered on its Certified Plastic Neutral (CPN) packaging, a certification given by rePurpose Global, an organization dedicated to the removal of plastic from the world’s waste stream. To achieve the CPN designation businesses, like Nature’s Logic, calculate the amount of plastic they use in packaging and fund the removal of the same amount of plastic from our waterways and landfills.

David Yaskulka, SVP of Corporate Social Responsibility for Mid America Pet Food, parent company of Nature’s Logic, believes CPN is a great option for many consumer-packaged goods companies to consider as the industry takes an increased focus on sustainability. “As the pet industry continues sustained growth, CPN offers an immediate-impact measure which allows us to work towards impactful changes to benefit the outdoor spaces we love to explore with our families and pets, today and for years to come.”


Real Leaders Magazine focuses on creating a community for impact leaders with a global media platform dedicated to driving positive change. These awards give them the opportunity to showcase businesses that are inspiring examples to others.

About Nature’s Logic

Founded in 2006, Nature’s Logic is a line of 100% natural, premium quality pet food and treats that contain NO synthetic vitamins or minerals. The company’s mission is to apply the logic of nature to everything they touch, which means creating all natural, complete nutrition and being a voice for sustainability. Nature’s Logic is a proud Mid America Pet Food brand. To learn more, visit: and

About Real Leaders

Real Leaders is a membership community for impact leaders with a global media platform dedicated to driving positive change. It’s on a mission to unite farsighted leaders to transform our shortsighted world. Founded in 2010, Real Leaders recognized early on that businesses bore a responsibility to be as cognizant of their impact on employees, society, and the planet as they are on their bottom line. Real Leaders is a B Corporation, member of the UN Global Compact, and is independently owned.



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