It's selling in stores and online.
VANCOUVER, CANADA – True Leaf Pet has expanded the distribution of its True Hemp supplement line both online and in brick-and-mortar stores.
The company, a division of True Leaf Medicine International Ltd. (MJ: CSE) (TLA: FSE) (TRLFF: OTCQB), has begun selling its hemp-based canine supplements direct to consumers on Amazon.com, to retailers on WholesalePet.com and in 415 specialty stores of Pet Supplies Plus.
The deal with Pet Supplies Plus will see True Leaf Pet products sold in the company’s corporate and franchise stores in 29 U.S. states. This agreement brings the total number of stores now offering True Leaf Pet products to 1,500 worldwide.
WholesalePet.com, established in 2001, is a free online buying service connecting pet retailers with brands such as True Leaf Pet.
The agreements with Pet Supplies Plus and Amazon are the latest results of True Leaf Pet’s partnership established earlier this year with Chuck Latham Associates Inc. (CLA). CLA is the leading firm in the pet specialty market providing coverage across all major sales channels, including independent pet stores, farm stores, national pet retailers and internet retailers.
When the partnership agreement was signed in March, True Leaf CEO Darcy Bomford called CLA the “gold-standard rep-firm in the pet industry,” and CLA Executive Bob Haege said True Leaf Pet was a great fit for CLA. “We see True Hemp as a growth engine for stores looking for a legal and effective product line for hemp-friendly consumers, especially the valuable millennial demographic,” he said.