(PRESS RELEASE) SAN FRANCISCO, CA — Pet Lifestyle and You (P.L.A.Y.) and Cabot Creamery Cooperative, two Certified B Corporations, have teamed up to roll out the Seriously Sharp Squeaker dog toy on November 19, 2024. Inspired by Cabot’s iconic Vermont Seriously Sharp Cheddar Cheese, this eco-friendly toy embodies the quality and community spirit both brands are known for.
“We’ve always known that Cabot cheddar brings people together, and it turns out our four-legged friends want in on the fun too,” said Sara Wing, Director of Community Marketing at Cabot Creamery. “Partnering with P.L.A.Y. to create the Seriously Sharp Squeaker toy is our way of sharing Cabot with the whole family. It’s a playful nod to the joy and quality we’re committed to, ensuring even the dogs get their share of smiles.”
Made with P.L.A.Y.’s signature PlanetFill eco-friendly stuffing—crafted from 100% post-consumer recycled plastic bottles—the Seriously Sharp Squeaker toy crinkles and squeaks, giving pups plenty to melt over. It features AZO-free dyes for safe play, and the tag is crafted from FSC-certified mixed materials, emphasizing sustainability in every detail. Perfect for both play and snuggles, this toy is also washer and dryer friendly, making clean-up a breeze after your pup has had their fill of fun.
“At P.L.A.Y. we make toys that help create lasting memories so teaming up with Cabot Creamery was a natural fit,” said Will Chen, CEO and Co-Founder of P.L.A.Y. “As a fellow B Corp committed to quality and community, Cabot aligns perfectly with our mission. Together, we’re serving up playtime with a side of cheesy puns—because happy pets and pet parents are what it’s all about!”
Retailing at $12, the Seriously Sharp Squeaker Toy will be available on PetPLAY.com, CabotCreamery.com and in select local boutiques. It’s perfect for holiday gifting or adding some sharp playtime to your pet’s day.
About Cabot Creamery
Cabot Creamery, a farmer-owned cooperative and certified B-Corp, has been making award-winning products with love, pride and purpose for over a century. The high-quality milk produced by the Cabot farm families throughout New England and New York is crafted into dairy products including, “The World’s Best Cheddar”, other styles of cheese, butter, Greek yogurt, sour cream, dips and other specialty products. For more information visit cabotcreamery.com.
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About P.L.A.Y.
P.L.A.Y. (Pet Lifestyle and You), a certified B Corporation, creates stylish, eco-friendly pet bedding, toys and lifestyle gear inspired by their beloved Chief Pug Officer, Momo, and the team’s office dogs. Each product is thoughtfully designed with pets, people and the planet in mind. To learn more about P.L.A.Y. and their award-winning pet products, visit PetPLAY.com.
