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pawTree Debuts Fun and Innovative Superfood for All Dogs and Cats

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(press release) DALLAS, TX – pawTree, a pet nutrition company, has debuted a first-of-its-kind product in the marketplace with its pawPairings Superfood Seasoning. Designed to add flavor variety and boost nutrition at meal time, pawTree created a line of seven superfood seasoning medleys for dogs and cats.

pawPairings superfood seasonings are sprinkled on top of a pet’s regular food – wet or dry – at every meal and provide a powerful blend of natural vitamins, minerals, and antioxidants. The medleys allows a pet owner to spoil a best friend, combat boredom, inspire picky eaters, or encourage ill pets to eat. 

“You don’t like to eat the same food every day, and neither does your pet. They crave variety. With our pawPairings superfood seasoning, you can change up the variety every single day and not upset the digestive system,” says Roger Morgan, founder and CEO for pawTree. “We’ve solved the riddle for how to create a flavor rotation for your pet’s meals and encourage healthy eating for all pets, and we’ve made meal time fun for petsand pet parents.”

This new-category product was developed by pawTree’s team of veterinarians and doctors of animal science and nutrition. The pet food superfood seasonings are packaged in convenient flip-top canisters, similar to any kitchen spice. Each 1.2 ounce bottle sells for $14.99. As part of pawTree’s product debut, pet parents may order a Surprise Me! Variety 3 Pack for $30.00 (code: 3FOR30) and receive free shipping. All pawTree food products are made in the U.S.A. and offer a 100% satisfaction guarantee.

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The Recipe and Science Behind Superfoods

pawPairings start with freeze-dried protein, including beef, chicken, chicken liver, duck, ocean fish, salmon,  and turkey. Each bottle contains a concentrated blend of eight superfood fruits and vegetables – pumpkin, sweet potato, kale, tomato, carrot, cranberry, pomegranate, and blueberry – and a special vitamin and mineral combination to provide healthy antioxidants, boost nutrition, and strengthen immunity.

“pawPairings superfood is an amazing product. It’s a blend of antioxidants, vitamins, and minerals that really get your pet healthy from the inside out, from the cellular level,” says Dr. Bernadine Cruz, a veterinarian at Laguna Hills Animal Hospital. “pawTree products have whole foods and minimal processing. It’s what you would do if you knew what your pet needed and had the time to cook.”

The Tail-Wagging Excitement

pawTree is a social selling company with products available online and through petPro sales representatives. They have been especially vocal on pawPairings’ benefits. (Watch petPros describe their experiences.)

petPro Lee Ann Stidman of Kansas City, MO, shares, “It’s so easy to add pawPairings superfood. You just shake these seasonings on your pet’s food – just as you might season your own meal for that perfect bite. All four of my dogs like different flavors, so I can change up pawPairings seasonings and provide each dog with a meal they love. It’s easier to feed my dogs and make them happy.”

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Melissa Davis, national sales director for pawTree adds, “We’re watching pet parents increase the loving bond with their fur babies. Our foodie fans are even creating custom blends such as turducken and surf ’n turf by combining seasoning medleys.”

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PETS+ Live with Candace D'Agnolo

This North Carolina Pet Business Thrives by Creating Unforgettable Customer Experiences

Catch the replay of this PETS+ Live! webinar hosted by Candace D’Agnolo of Pet Boss Nation. This episode featured Wendy Megyese of Muttigans in Emerald Isle, NC. Learn about ways to combat the big boxes and online — the key is to give your customers an experience they can’t get anywhere else — and learn why the business was honored in the 2018 PETS+ America’s Coolest Stores contest.

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Press Releases

Holistic Care Webinar Replay Available Online

Topics include CBD, herbs, essential oils, and supplements.

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(PRESS RELEASE) On Nov. 2, CBD Dog Health’s founder Angela Ardolino partnered with Gregori Lukas of THEO Pet Grocery to host CBD Sessions. The free educational event featured a panel of holistic veterinarians including Dr. Gerald Buchoff, Dr. Beth Hirsch and Billy Hoekman from Answers Pet Food. The panel and presentation include information on how to holistically care for both cats and dogs with CBD, herbs, essential oils and supplements.

Pet parents who tuned in live can see their questions answered by the panel. Answers include information about Cushing’s disease, endocrine disorders, gut health, diet changes, diarrhea and constipation, what full-spectrum hemp oil means and why it is important.

To see the replay, click here. To learn more about safely caring for your pet with holistic methods, visit angelaardolino.com

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Press Releases

Feeders Supply Opens a Third Location in Lexington, KY

It has 24 locations across Kentucky and Southern Indiana.

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(PRESS RELEASE) Feeders Supply Company, “The Pet Lovers Store,” has announced the opening of its third location in Lexington, KY, in the Millpond Shopping Center. To celebrate, Feeders Supply is having a ribbon-cutting ceremony on Nov. 13th, followed by a five-day grand opening festivity.

“We are excited to increase Feeders Supply’s presence in Lexington,” said Brannon Dixon, CEO of Feeders Supply Company. “Our third location confirms our commitment to provide premium products to Lexington area pet lovers. Feeders Supply is proud to be Kentucky owned and operate for over 60 years.”

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The newest Lexington location features more than 11,000 square feet of space, with four private self-serve pet wash stations, expansive fish department, obedience training for dogs, plus a community event space to host adoption events with Lexington Humane Society and other local rescue organizations.

To kick-off the grand opening, the first 30 customers each day from Nov. 13 -17 will receive a gift bag filled with premium products, $5 pet washes, and will be able to enter in-store giveaways, such as six months of free dog or cat food. Winners will be announced through Feeders Supply’s Facebook page.

Feeders Supply is dedicated to carrying a great selection of pet food with advances in nutrition and an expanded collection of supplies for pets. Each Feeders Supply associate goes through extensive training to help pet lovers identify the right products for their pets.

Feeders Supply has 24 locations across Kentucky and Southern Indiana.

feederssupply.com

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VA and Pet Partners Combine Efforts to Bring Therapy Animal Services to More Veterans

The partnership will provide veteran communities with volunteer opportunities.

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(PRESS RELEASE) The U.S. Department of Veterans Affairs has announced it is partnering with the nonprofit organization Pet Partners to help improve quality of life, social engagement and health of veterans through increased access of animal-assisted activities and animal-assisted therapy services throughout the VA health care system.

Pet Partners and the VA will train therapy animal teams and encourage VA medical facilities to establish and expand trained therapy animal visitation and AAA and AAT programs to give patients the sense of connection, comfort and joy that comes from spending time with animals.

“This partnership will add to the health care services and programs VA offers to veterans, as emerging research recognizes the positive effects interactions with animals can have on patients,” said VA Secretary Robert Wilkie. “VA’s work with Pet Partners will help veterans support well-being through animal-assisted activities and therapy, which research shows can be very beneficial.”

The partnership will also provide veteran communities with volunteer opportunities and integrate veterans and their families into Pet Partners activities and events.

According to a wide range of research and studies, the human-animal bond can lead to lower blood pressure, reduced risk for cardiovascular disease, and lessened anxiety, pain, and loneliness. Time with therapy animals not only promotes physical and mental health but also supports wellness across variables such as social interaction, rate of recovery and personal motivation.

va.gov/healthpartnerships, petpartners.org

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