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Pet Connections Expo Announces 2019 Speakers

The event takes place Oct. 15-16 at the NJ Convention & Expo Center.

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(PRESS RELEASE) Pet Connections Expo has announced its education lineup and speakers.

The event takes place at the NJ Convention & Expo Center from Oct. 15-16. This year’s focus will continue to be on topics that are most important to independent pet retailers. The event will bring together pet industry buyers and suppliers to the Northeast, from around the entire country.

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“We are happy to be bringing our 2019 program to New Jersey and the opportunity to further our reach to retailers to participate before the busy holiday season. We are excited about our lineup of speakers and the vast experiences that these industry visionaries will contribute to the program. In addition to the main-stage speakers, we have a number of great Campfire Sessions throughout the two days that will certainly help retailers to succeed and grow their businesses,” said Bill Doherty, ICDevents president and show director.

This year’s programming includes many main-stage speakers and being kicked off on Oct. 15 with Paul Allen, Woof Gang Bakery, followed by Joe Zuccarello, Paragon School of Grooming. Both Allen and Zuccarello will be speaking about business opportunities independent retailers have by adding services, such as grooming, into their establishments. An Interactive Panel, Half the Bark… Twice The Bite!, moderated by Antoine Seailles of Pet Food Experts, will begin an open discussion on Ways to Success- fully Compete with Big Retail & Online, Despite Limited Budgets & Resources, immediately before the show floor opens. Pet retailers are encouraged to bring their questions and ideas.

The use of pet products containing cannabis and cannabis derivatives, including CBD, is one of the hottest topics in the pet industry today. Pet Connections Expo covers this topic with a lively panel discussion moderated by Bill Bookout, founder and CEO, National Animal Supplement Council, entitled Essential Considerations Before You Add CBD Products. Bookout commented, “This timely topic will include a panel of retailers who will share their experiences, discuss what questions they received from customers, and talk about the obstacles they had to overcome when they started offering CBD products. Most importantly, they will discuss how one of the biggest trends in years is changing their businesses and allowed them to compete more strongly with the big stores and online giants.”

Dave Ratner is back by popular demand with a presentation entitled Creating Customer Love, How to Get and Keep LOYAL Customers. This presentation will make sure your existing customers not only come back but also tell their friends to shop in your stores. Ratner commented, “I have built a pretty successful business concentrating on making sure my existing customers not only come back but tell their friends to shop in my stores. You will learn how I do it and how you can adapt my practices to your business. As a passionate crusader for indie retailers, I am thrilled to be speaking at Pet Connections Expo with some of the other truly great retail representatives throughout the country. It is an honor to share my experiences, successes, and failures with the attendees at this conference.”

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Jim Ackerman, marketing coach, will be offering ways to grow your business. According to Ackerman, “There are just a handful of foundational or cornerstone marketing principles that invariably govern the success of your marketing and advertising efforts. Unfortunately, very few independent pet business owners come to the table with a working understanding of those principles, and it hand- cuffs their ability to grow and thrive. I’ll be revealing and explaining these key principles at Pet Connections Expo, as will a formidable cadre of colleagues in an intriguing panel discussion. For growth- seeking pet business owners, none of these sessions should be missed.”

Using traditional Chinese medicine food therapy principles, veterinarian Judy Morgan will guide retailers on how to recommend the best foods to help individual pet needs. Having this information will make you stand out in the pet retail space. “Independent pet retailers need to be armed with ammunition that will help them stay ahead of online retailers. Pet Connections Expo will provide invaluable re- sources, including a panel of pet industry professionals with decades of experience. Understanding client needs and concerns from a veterinary perspective can give a competitive edge,” Morgan said.

Pet Connections Expo will be introducing a new 2-1⁄2-hour Boot Camp for Independent Pet Retailers, Tactical Lessons to Drive More Sales this Holiday Season, facilitated by Lynn Switanowski, Creative Business Consulting Group. This session will kick off the second day of the show on Oct. 16 and be filled with easy-to-implement strategies that all businesses should be doing to drive more sales for the holiday season … and beyond. Attendees will leave with a list of simple things that every business owner/manager must do to compete with national chains and own their local markets.

Switanowski commented, “I’m thrilled to be speaking at Pet Connections Expo — at such an important time of year and at such an important business building show. The cost is free to attend, and the marketing lessons presented during the Boot Camp are focused on helping businesses maximize fourth-quarter sales, with actionable tips and tactics to be used immediately, and for years to come.”

In its third year, Pet Connections Expo is a trade-only event for pet professionals, offering free, educational sessions that help independent retailers compete with the larger brick and mortars, as well as the online giants. Buyers and suppliers from around the country attend to buy and sell products, just in time for the holiday rush, network with partners, pitch and exchange ideas, and so much more. For more information, visit petconexpo.com, twitter.com/PetConExpo and facebook.com/Petconexpo.

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Gott Pet Products Welcomes New Inside Sales Rep

She brings 15 years of experience to her new role.

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(PRESS RELEASE) Gott Pet Products, manufactures of Charlee Bear dog treats and Hound & Gatos natural food for pets, has announced that Gina Schlueter has joined the team as its inside sales and customer care representative. Schlueter brings 15 years of experience to her new role, which includes managing customer service duties as well as working closely with the supply chain.

Schluter, who holds an associate’s degree in supply chain management from Milwaukee Area Technical College and a bachelor’s degree in psychology from the University of Green Bay, is a certified continuous improvement manager.

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Prior to joining Gott Pet Products, she served as a special projects manager and supply chain manager for Malteurop, where she was responsible for planning, developing, managing and implementing the department’s standards and operating procedures, in addition to managing the procurement, customer service and logistics team.

At Gott Pet Products, Schlueter hopes to improve the internal processes and provide a better customer experience from order to delivery. When it comes to customer service and supply chain, her goal is to not only set processes in place but also document these processes for future improvement. Schluter is most excited about working with the new product introduction team, including opportunities to grow and launch new products. She is also eager to work closely with the sales team, by providing them with the support and tools they need to hit their markets more aggressively.

“Gina brings with her a great deal of knowledge and experience, and we’re excited to have her join the Gott Pet Products family,” says Patrick McGarry, general manager of Gott Pet Products. “I’m confident she will add a lot of value and make our processes more turnkey thanks to her unique ideas.”

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Pet Product Innovations Features Zen Clipper Precise at SuperZoo

It will be giving demos to show how simple the clippers are to use.

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(PRESS RELEASE) Pet Product Innovations will feature its worry-free nail trimmer, Zen Clipper Precise at SuperZoo and will be giving demos to show how simple the clippers are to use.

PPI’s Zen Clipper Precise is a game-changing product that will give pet parents the confidence and peace of mind they deserve while trimming their pet’s nails thanks to its unique feature that “Clips the Tip, Not the Quick!”

Features of the Zen Clipper Precise include:

  • First and only adjustable nail clipper that’s safe, even when your pet moves.
  • The adjustable blade limits that amount of nail being clipped.
  • Made from high-quality stainless steel for a long-lasting, sharp-clipping edge and blades.
  • The cushioned non-slip handle and stainless steel makes for a comfortable clipper that is durable, attractive and easy to use.
  • Designed in the USA.
  • Zen Clipper is especially helpful for pet owners with limited near vision since it will prevent you from cutting off too much of the nail, even if you cannot see up close.
  • Suitable for any size pet from dogs to cats, birds to reptiles!

Other PPI products that will be showcased at SuperZoo booth 1274 include: Bandana Bowl (portable water/feeding bowl and/or cooling collar), Paw Plunger (the No. 1-selling paw cleaner in America), SmartLeash (the first and only retractable leash that automatically stops your dog when running or lunging), and Venison Joe’s Gourmet Pet Chews.

petppi.com

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SodaPup Launches 4 Nylon Dog Toys

Each design aims to minimize destructive chewing behaviors.

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(PRESS RELEASE) SodaPup founder and CEO Adam Baker has announced that SodaPup is continuing its expansion into durable, American-made, FDA-compliant nylon toys for dogs.

“At SodaPup, we’re dedicated to creating the highest quality, safest, most innovative dog toys in the industry. In the nylon category, we continue to introduce fresh and unexpected designs to a category dominated by bone shapes,” Baker said. “There’s no evidence to suggest that dogs prefer bone shapes, so we focus on designs that will appeal to consumers and trust that dogs will like them too. We’ve also developed a one-size-fits-all design philosophy that has the two-fold benefit of maximizing a retailer’s assortment and also providing greater safety for dogs by reducing the potential choking hazard of smaller toys.”

SodaPup has five brands of dog toys, each focusing on different consumer segments and different channels of distribution. The addition of nylon toys to the current rubber toy assortment helps bring these unique brand stories to life. The latest additions include a shovel toy for the Industrial Dog brand, a paw print and a hot dog for the SodaPup brand, and a Funny Bone for the MuttsKickButt brand. Each new toy is large enough for big dogs yet thin enough for smaller dogs to enjoy. Each design also features interesting shapes and textures designed to hold a dog’s interest and minimize destructive chewing behaviors.

All SodaPup dog toys are made in the USA from FDA-compliant materials.

sodapup.com

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