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Pet Wants Reports Strong Mid-Year Momentum with 10 New Franchise Signings and a 13% Increase in YOY Sales

The national provider of fresh pet food plans to double franchise growth in the second half of the year, with six to 10 retail openings already scheduled across the country.




(PRESS RELEASE) Pet Wants, the distinguished provider of fresh, nutrient-dense pet food delivered straight to customers’ doors, is building on its previous successes and continued growth trajectory. The company reported healthy mid-year momentum with the signing of 10 new franchisees in the first half of 2023, and plans to potentially double this growth, with 28 new signings and between 6 and 10 new retail openings, by the end of the year.

“Despite economic uncertainty, U.S. pet owners continue to prioritize pet health and wellness,” said DeNita Carani, president of Pet Wants. “We’re attracting experienced business owners who see the opportunity and are eager to join our robust network. We’ve seen a significant 13% increase in same-store sales year-over-year, signifying a strong and expanding network.”

Over the past decade, the amount of money Americans spend on pets has more than doubled, and pet food and treats make up the biggest portion of the national pet food market at $50 billion annually. With Pet Wants, pet owners get all the benefits of fresh, nutrient-dense food and the convenience of home delivery — without any of the hassles.

Alongside its franchise growth, Pet Wants is also innovating in product development, set to launch a new addition to its private label line — Pet Wants Complete. This freeze-dried product can serve as a topper, treat or complete meal for pets, further diversifying the brand’s offering. Since its inception, Pet Wants has demonstrated its commitment to providing top-quality pet food and services. Following last year’s successful launch of its grooming services and the addition of Carani as brand president, the franchise continues to advance in the ever-growing pet industry.

Looking ahead, Pet Wants remains focused on the future, which is why Carani says the time has never been better for entrepreneurs to leverage the support of Pet Wants’ proven brand and scalable business model to achieve their entrepreneurial dreams. Pet Wants is seeking qualified, passionate franchisees in markets all across the U.S.

“From adding experienced franchise owners to our network to expanding the private label products we offer, we are very excited to continue our momentum with the Pet Wants brand,” Carani said. “We are very proud of the growth we’ve seen this year, but we want to make sure to continue to prioritize our franchisees’ success so we can be sure to grow the right way.”


The total investment necessary to begin operation of a Pet Wants franchise is from $131,350 to $202,500. This includes a total of between $57,500 and $62,500 that must be paid to the franchisor or an affiliate. To learn more about Pet Wants franchise opportunities, visit here.

About Pet Wants

Pet Wants is a pet health and wellness company that strives to improve the nutrition, health, vitality, and well-being of pets. Founded in 2010, the brand’s specially crafted, private-label pet food formulas are made in small batches with fresh, natural ingredients enhanced with vitamins and minerals for a complete and balanced diet in every bowl, all made in the USA. Pet Wants has set a new standard in what you should expect in your pet food and has created the ultimate convenience with free, personal delivery through their 90+ locations across the United States. To learn more about Pet Wants, visit or follow Pet Wants on LinkedIn, @petwantsusa on Facebook, @petwants on Twitter and Instagram.



NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.

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