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PETS+ Readers Share Hot-Selling Products and Services for August

Check out this live grass for your feline friends!

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Products

    • We have sold a lot of No-Hide chews from Earth Animal mainly because of back to school. A lot of pets who spent all summer playing with children now spend more time alone and need pacifiers to keep from being bored. James Henline, Asheville Pet Supply, Asheville, NC
    • In August, we sold just over 400 pounds of cookies. We offer mix-and-match for $4.99 a pound, and include grain-free and grain-inclusive options from several different brands. Just this month, we have started taking the broken pieces of cookies and bagging them up in a cello bag with curled ribbon tie. Each bag is about 8 ounces and sells for $1.99 — and really only costs us about 15 cents for the bag — for cookies that would have otherwise been just sampled out or trashed. No one wants broken pieces when they’re in the buckets at full price, but they’ve been flying out merchandised this way! Shane Somerville, Paddywack, Mill Creek, WA
    • Momentum Carnivore Nutrition freeze-dried raw dog treats. Since we are big on offering all different types of options for dog treats, we have had a lot of people switch to the single-protein raw options. I have a hard time keeping Momentum in our store! It also helps that they have a frequent buyer program. Melissa Ripple, Paws & Effect, Eustis, FL
    • The Chuckit! indoor ball by Petmate was a real seller. Ron Keller, Captivating Canines, Westerville, OH
    • Pet Releaf CBD Hemp Oil. Amazing, quality product that works. Denise Strong, Pawz On Main, Cottonwood, AZ
    • “This & That” snack station. Great price point with high-quality treats. We have chosen to use a two for type discount with the two lower-cost tiers in the rack. Two for $1 and two for $2. Our sales rep from Packer Mellum sold it to us through Pet Food Experts. Jack Carey, Amoskeag Pet Supply, Manchester, NH
    • Elevate dog food. Pets love the taste; customers love the price and ingredients. Greg Gorski, Cody Pet Depot, Cody, WY
    • Since we offer grooming, when a dog comes in with fleas, we inform them about our Seresto flea collar. It helpful that our staff also use it on their own dogs, so it definitely helps to push the selling when we give them the testimonial that we see it working on our own dogs. Tammi Bui, Wishbone Pet Care, Missouri City, TX
    • Heavenly Hounds Relaxation Squares did very well for us in August. We have the box on the counter at the registers. When customers pick them up and look at them, we start talking about how it’s designed to calm dogs during stressful situations. Diane Marcin, Benny’s PET DEPOT, Mechanicsburg, PA
    • LickiMats by Hyper Pet! It’s a way to engage high-energy dogs and also can be used as a slow feeder for both dogs and cats. Create tasty treats by spreading on soft foods, like yogurt, pumpkin, canned or dehydrated foods, then freeze it. It’s affordable at $7.99 so customers really love it! Toni Shelaske, Healthy Pet Products, Pittsburgh, PA
    • Taste of the Wild is our biggest seller besides grooming services. Jan Guin, All Pet Supplies & Equine Center, Springfield, MO
    • August was a big travel, vacation, camping month. We sold a lot of outdoor gear from Kurgo, Nite Ize and The Worthy Dog. Michelle Pelletier, Bentley’s Pet Stuff, Grafton, WI
    • Stella & Chewy’s 12-pound Super Beef. I have three regular customers who are feeding a combined 6-plus bags a week. Wric Mack, Purrrfect Bark, Columbus, NC
    • By far our supplements were our best sellers. The best one was Suzie’s Pet Treats. Most popular flavor: pumpkin. Debbie Brookham, Furry Friends Inc., Colorado Springs, CO
    • We started carrying Blue Buffalo dog and cat food formulas and they have been bringing a lot of new business in! Lisa Keppers, Sauk Centre Country Store, Sauk Centre, MN

Services

  • De-skunk treatment for services and pumpkin for upset stomachs. Rachel Malmfeldt, Pampered Pups Grooming, Joliet, IL
  • Grooming was crazy. Dogs were shedding fast! It was incredibly rainy here so our self-serve dog wash was in big demand. Pattie Boden, Animal Connection, Charlottesville, VA
  • August is moulting month for many birds so we do a lot of grooming. Roughly 250 birds for the month. Customers who bought a bird from us get free grooming. For others, it’s a paid service. Either way it brings customers into the store. Paul Lewis, Birds Unlimited, Webster, NY

Since launching in 2017, PETS+ has won 11 major international journalism awards for its publication and website. Contact PETS+'s editors at editor@petsplusmag.com.

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8 Items to Help Dogs Take on Mud Season

Use mud season to your advantage this year.

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“RASPUTITSA” IS THE WORD used in Eastern Europe, and in Alaska they call it “breakup”: It’s that soggy few weeks of late spring when low-riding Corgis and big-digging Malamutes always come home a muddy mess. This year, push rinse-free formulas for dogs that need regular spot checks and foaming cleansers for head-to-toe freshness.

Natural Shampoo Bar

Wondercide

KEY FEATURES: Freshly ground neem bark works as an exfoliant, getting dirty dogs extra clean and helping to alleviate common skin conditions.

SALES TIP: The bar lasts longer than liquids and prevents fumbling with shampoo bottles.

wondercide.com, (877) 896-7426

$2.49

Squeaky Clean Kit for Pets

Oxyfresh

KEY FEATURES: This cleansing combination pack includes a pH-balanced citrus shampoo and an alcohol-free solution to clean itchy, irritated ears.

SALES TIP: This all-in-one purchase covers dogs from head to tail.

oxyfresh.com, (800) 333-7374

$23.45

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Cape Towel

Tall Tails

KEY FEATURES: This towel has a collar with Velcro fastener plus two hand pockets for more control when drying.

SALES TIP: Super soaker — this terry fiber towel is 50 percent more absorbent than cotton.

talltailsdog.com, (937) 222-2132

$19.99

Oatmeal Honey Shampoo

Petology

KEY FEATURES: Ultra-fine colloidal oatmeal combines with honey extract to calm irritated skin while providing superior moisture, luster and shine.

SALES TIP: A long-lasting lather with long-lasting effects, and the creamy vanilla and honey keeps fur smelling good for days.

petology.net, (386) 672-1872

$14.99

Shed Control Shampoo

Pura Naturals Pet

KEY FEATURES: Sweet orange, coconut oil and omega-3 fatty acids moisturize and improve skin, and freshen coats.

SALES TIP: Reduce shedding, dander and allergens with this wash, and add on the sister Shed Control conditioner for shine.

puranaturalspet.com, (844) 698-4367

$15.99

2 in 1 Shampoo & Conditioner

Dr. Sniff

KEY FEATURES: A wash-and-go shampoo and conditioner naturally rinses unwanted odors and grime, leaving a subtle fragrance behind.

SALES TIP: The bottle has an easy pump top, and the two-in-1 formula means baths take half the time.

drsniff.com, (561) 901-5341

$7.49

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Oatmeal Waterless Foam Shampoo

John Paul Pet

KEY FEATURES: The special formula helps water grab the oil and dirt so they can be brushed out of the coat without rinsing.

SALES TIP: Sell it for senior pets struggling to get into the tub, and for spot cleaning dogs that love rolling in goose poop.

johnpaulpet.com, wholesalepet.com

$11.95

Flea and Tick Body Wash and Leave-In Treatment

Spina Organics

KEY FEATURES: Repel fleas and ticks with cedarwood and sandalwood in this organic shampoo and leave-in treatment combo.

SALES TIP: Straight A: anti-inflammatory, antispasmodic and antifungal.

spinaorganics.com, (310) 713-3223

$24 body wash; $16 leave-in

Conditioning Tea Tree Oil Shampoo

Healers Petcare

KEY FEATURES: A highly concentrated formula using all-natural ingredients like tea tree oils and designed to help with a variety of skin conditions. It works for all animals.

SALES TIP: Great testimonials — this shampoo has been used throughout the veterinary market for years; now it’s in the retail space.

healerspetcare.com, (800) 924-7036

$12.99

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Products

8 Toppers to Lure Cats and Dogs to Their Bowls

They are more than just a treat.

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PET OWNERS ARE COMING around to seeing food toppers as more than just a treat. For cats and dogs who are picky eaters or suffer from food allergies, toppers can provide an extra boost of nutrition and hydration, making them an important addition to the pet lover’s pantry.

Organic Bone Broth

Primalvore

KEY FEATURES: Only three ingredients: certified organic bone broth, collagen peptides (for joint health) and organic turmeric. Beef or chicken. 12-ounce pouches, sold in packs of two and six.

SALES TIP: For customers looking for more organic options, paired with clean ingredients.

primalvore.com, (800) 987-0544

$19.99 for 2

Tiki Cat Dash Tuna Flakes

Tiki Pets

KEY FEATURES: Only one ingredient: wild-caught bonito tuna. Naturally smoked and flaked for easy sprinkling over wet or dry food. 1.5-ounce bags, also available in mackerel flavor.

SALES TIP: Tuna is packed with protein (86 percent to be exact), satisfying kitty’s carnivorous nature.

tikipets.com, (866) 821-8562

$9.99

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Pour Overs

The Honest Kitchen

KEY FEATURES: Limited-ingredient wet toppers in three types: Bone Broth Stew, Pumpkin Stew and Superfood Stew, with three flavors in each grouping. 5.5-ounce TetraPak, sold in packs of three and 12.

SALES TIP: With nine slow-cooked flavors, there’s something for all palates.

thehonestkitchen.com, (866) 437-9729

$6.99 for 3

PureBites Mixers for Cats

Pure Treats

KEY FEATURES: Just the basics: pure meat, packed in water for extra hydration, to be served as a wet topper or meal mixer. Five chicken and seafood flavors. 1.76-ounce trays.

SALES TIP: Just one or two ingredients per variety, appealing to clean-eating enthusiasts.

purebites.com, (888) 388-7873

$1.79

Beef Bone Broth with Turmeric

Solid Gold

KEY FEATURES: Made from human-grade ingredients: beef bone broth, carrot, sweet potato, apple, sesame seed oil, turmeric. 8-ounce pouches. Serve as a topper or add to water.

SALES TIP: Super-spice turmeric is prized for anti-inflammatory properties, making this good for aging dogs.

solidgoldpet.com, (800) 364-4863

$3.99

Fetch Fuel Active

Presidio

KEY FEATURES: Blend of glucosamine, omega-rich oils, antioxidants, vitamins and minerals that promote joint health and healthy skin and coat. 12.5-ounce pouches contain 25 servings. Part of a line of three formulas.

SALES TIP: Easy way for pet parents to sneak in some extra vitamins.

presidiopet.com, (888) 859-4280

$24.99

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SuperGravy

Clear Conscience Pet

KEY FEATURES: Just add water to the powdered mix. Barkinara red and Arfredo creamy white join the original brown. 4.5-ounce pouches come with a scoop to make 30 gravy servings.

SALES TIP: Hanging displays available, for squeezing more products into your food aisles.

clearconsciencepet.com, (239) 984-2705

$15.95

Smiling Dog Bone Broth

Herbsmith

KEY FEATURES: Bone Broth Kibble Seasonings contain only freeze-dried meat and bone broth, using USDA-certified sourced ingredients. Chicken (3.5-ounce) and beef (3.35-ounce).

SALES TIP: Serve wet or dry to appeal to picky pups. Cat approved, too.

herbsmithinc.com, (800) 624-6429

$9.49

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Hot Sellers

PETS+ Readers Share Hot-Selling Products and Services for February

See the treat that dogs have gone crazy over.

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The Honest Kitchen Pour Overs. Dogs are going crazy over their superfood and bone broth pour overs! Customers love that it isn’t too messy, their dogs gobble it right up, and the fact that it is human grade. — Kara Holland, Pittsboro Pet Supply, Pittsboro, NC

Products

  • Fromm Crunchy Os have not slowed down. Zignature small bites are growing. — Kimberly Taylor, Nashville Pet Products, Oshkosh, WI
  • Perhaps not surprisingly, we sold a great deal of our own hand-made and decorated Valentine’s doggie cookies. — Kimberly Barnes, New England Dog Biscuit, Salem, MA
  • Coco Charms Pumpkin Pie treats. These 100 percent organic treats are only 1 calorie each, which is perfect for the small dog families we cater to. We like that they’re made in the USA and they can help small dogs maintain a healthy weight. — Tom Jeffrey, Dinky Dog Club, Charleston, SC
  • Victor Hi-Pro for puppies/adults. We have breeders who buy this formula in 5-,40- and 50-pound bags. The pups are beautiful and visit the store, so we see how good the food really is. — Nancy Okun, Cats n Dogs, Port Charlotte, FL
  • CBD increases have been great. Just in the Pet Releaf Brand, we sell over 100 units a month, and we carry other brands as well. People are looking for relief for arthritis, seizures, anxiety, cancer, etc., and this just helps so many ailments. The vets have been sending tons of people in for it, which has been great. — Jennifer Larsen, Firehouse Pet Shop, Wenatchee, WI
  • Our Vital Essentials Raw Bar is worth every penny! Some of the most popular items include: freeze-dried bully sticks (good for seniors or those with bad teeth); duck necks, moo sticks, cod skins and salmon skins. During slow periods, we offer buy one, get one, and then they fly off the shelf even more quickly! — Sandy House, The Store at Paws, Hamden, CT
  • Raw food and new raw coated food. — Sherry Shupe, Fur Baby, Milford, DE
  • Food! FirstMate was offering an incentive: Every $15 spent gets an entry into winning a $400 Traeger grill. — Jennifer Flanagan, Nature’s Pet Market Sherwood, Sherwood, OR
  • Gibson’s Dog Treats from Wild Meadow Farms. — Gloria Von Zech, The Principled Pet, Collingswood, NJ
  • Our best-selling product in February were Saltsox booties. Since we had such crazy cold and icy weather, they were selling fast. Customers were buying them because they were having trouble getting their dogs to go out in the bad weather and also to prevent their dogs from walking on the salt. They are very easy booties to put on the dog and they have Velcro that wraps around the ankle of the dog which keeps the booties secure. — Jan A. Hopper, Living Pawsitively, Lafayette, NJ
  • Fromm Gold is our No. 1 food line. — Janelle Pitula, Wags to Whiskers, Plainfield, IL
  • Our best sellers for February were the Gourmet Doggy Cookies from Preppy Puppy. Our customers wanted to make sure their pups felt the love on Valentine’s Day too! — Wendy Megyese, Muttigans, Emerald Isle, NC
  • After taking a sales rep’s advice and merchandising our cat food pouches, we saw a definite increase in pouch sales. — Jack Carey, Amoskeag Pet Supply, Manchester, NH
  • Our best seller was a donation! Every February, we raise money for a local senior dog rescue by inviting customers to sponsor individual dogs starting at $30 for three months (and we match the first $1,000 in sponsorships), or donate by buying a paper heart for our windows. Small hearts are $1, and large ones are $5. The $5 ones also had partner brands kicking in: For every $5 heart sold, The Honest Kitchen added an extra $1 to the rescue (up to $500 extra), and Weruva donated a pouch of wet food to the dogs. In total, we sold 510 of the $5 hearts, and raised nearly $8,000 total for the rescue! — Shane Somerville, Paddywack, Mill Creek, WA
  • Doc & Phoebe’s Hunting Feeder for cats. — Pennye Jones-Napier, The Big Bad Woof, Washington, DC
  • The Earth Animal No-Hides did well for us in February. They are nice to sell to someone who is looking for a longer lasting chew that isn’t rawhide. — Diane Marcin, Benny’s Pet Depot, Mechanicsburg, PA

Services

  • In February we offered free teeth brushing to every pet who came through the door. We also gave out a toothbrush to every pet. This led to sales of oral hygiene products. — Carlos Carrizo, Alta Pet Center, Upland, CA

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. pet business serving the public, you’re invited to join the PETS+ Brain Squad. Take one five-minute quiz a month, and you’ll get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting the pet industry. Sign up here.

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