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Behind the Pages

Podcast: How to Keep Your Millennial Employees Happy at Work

Keith discusses handling millennial staff with self-described “happiness junkie” Maggie Baker.

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BEHIND THE PAGES (EPISODE 3): HOW TO KEEP MILLENNIAL EMPLOYEES HAPPY (22:33 MINUTES)


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HOW CAN a pet business owner locate, attract and keep millennial employees long-term?

That’s the subject of the third episode of “Behind the Pages”, the PETS+ podcast hosted by Keith Miller, who owns four Bubbly Paws dog washes in the Minneapolis, MN area.

For the podcast, Keith reaches out to consultant Maggie Baker, who specializes in building employee engagement and developing company culture at businesses around the country, including the San Francisco SPCA. Maggie, 34, calls herself “the Happy Millennial” and can be found on Instagram @happymillennialamags.

In the discussion, Maggie describes herself as a “happiness junkie” (1:20), and claims to have read every book about happiness ever published. She and Keith discuss employee happiness surveys, which Keith has recently implemented with Bubbly Paws, admitting that the first time he did one, he was scared “crapless” (4:15).

Maggie discusses the characteristics of millennials (5:50), nothing that the current millennial age range is 23 to 39. She’s tired of hearing how terrible employee millennials can be (6:30), claiming that within the next two years they will make up 50% of the workforce. “You’ve had enough time to make fun of us,” says Maggie. “Now let’s come together in the workplace. We’ll do some things our way, some things your way, and we’ll reach a really happy compromise in the middle.”

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Maggie and Keith discuss engagement strategies, including preferred modes of communication. In his business, Keith has learned that sending emails is a no-no (7:50). His younger employees just don’t use emails as much as he does. “Half the staff is … ‘Can you just text me?’”says Keith. (Not to mention the one staff member who asked Keith to send him his work schedule on Snapchat.

In the reader question section of the podcast, one PETS+ reader asks how a small store without a big budget can make millennials happy (13:40). Besides pizza and/or donuts, Maggie says one key is flexibility in scheduling PTO (personal time off).

Then see how Keith and Maggie respond when another pet business owner asks if he should block Instagram and Snapchat on his company wifi in an effort to force employees to focus on their work (16:00).

Finally, in response to another reader question on where to find millennial employees, you’ll hear the creative solution Keith used when he needed to fill a bunch of groomer positions in his businesses and couldn’t find candidates on Craigslist, Monster or LinkedIn (20:00).

New episodes of Behind the Pages will be released on the first Friday of every month. Subscribe to Behind the Pages on Apple Podcasts or Spotify.

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Since launching in 2017, PETS+ has won 16 major international journalism awards for its publication and website. Contact PETS+'s editors at editor@petsplusmag.com.

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Behind the Pages

Podcast: Wellness Junkie “Coach Caitie” Teaches You to Care for Yourself as Well as You Care for Your Pets

It’s time to start following some of the same advice you give to your customers about their pets.

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IN THE LATEST Behind the Pages podcast, host Keith Miller discusses ways to hone your own health and fitness to give you the energy and stress-free mood you need to run your business at a higher level. His guest is health coach and self-proclaimed “wellness junkie” Caitie Motta (coachcaitie.com).

Spoiler alert: The key to success involves diet and exercise … and a lot of the same advice you give your customers about their pets — but forget to follow yourself.

In their discussion, Miller and Motta tak about eating to improve mood, the importance of finding the right exercise regimen for you, sticking with it, and not beating yourself up too much when you inevitably back-slide.

Don’t have time to listen to the latest episode of Behind the Pages immediately when it launches on Friday? Here’s one tip you can get started with immediately: Reduce stress by setting some boundaries in your life. Put your phone on “do not disturb” and check it only at set times. Do the same for email. Belong to groups with negativity? Quit them. Let staff members know what matters to approach you with and when.

Behind the Pages is created by Keith Miller of Bubbly Paws, located in the Minneapolis, MN, area. New episodes will be released on the first Friday of every month. Subscribe to Behind the Pages on Apple Podcasts, Spotify or Google Podcasts. Or check our podcast page. for past episodes.

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Behind the Pages

Podcast: Talking Cybersecurity, and Keeping Your Pet Business Safe Online

Stay safe with password managers, two-factor authentication, and be wary of cloud-based software.

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ON THIS EPISODE of Behind the Pages, podcast host Keith Miller talks with cyber security expert Chris Moschovitis, author of the book, Cybersecurity Program Development for Business. He was part of the team that developed Vet Office Suite software for veterinary practices, but Moschovitis’ current — and career-long — focus is on keeping businesses’ computer systems and data secure. The two delve into ways to keep your business safe online with password managers, two-factor authentication, the perils of cloud-based software and backup practices.

Don’t have time to listen to the current episode of Behind the Pages yet? Here’s one tip from the conversation to get you started to keeping your business safe: Use a service like LastPass for companywide password management. Short of that, use a meaningful phrase all run together combined with something like a childhood phone number.

Behind the Pages with Keith Miller of Bubbly Paws, located in the Minneapolis, MN, area, posts a new episode the first Friday of every month. Check out petsplusmag.com/education/podcasts for past episodes and links to subscribe with your favorite podcast service.

New episodes of Behind the Pages will be released on the first Friday of every month. Subscribe to Behind the Pages on Apple Podcasts, Spotify or Google Podcasts

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Behind the Pages

Podcast: Travel Deals for the Pet Pro on the Latest “Behind the Pages”

Get the inside scoop from the man the media calls “the original travel influencer.”

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THE HOLIDAYS are right around the corner and with them, wintry weather that makes us want to escape to somewhere warm. In Keith Miller’s latest Behind the Pages podcast, he talks with Johnny Jet, the man Forbes Magazine has called “the original travel influencer.”

Johnny Jet began dispensing travel advice online back in 1995 and now travels 150,000 miles a year. He’s made it his life’s calling to help others get travel deals.

Keith admits having a travel expert on a podcast for pet pros may seem a little out there, but says that “as a business owner, I believe that getting away from your business makes you a better business owner.” Additionally, doesn’t every small business owner want to find the best deal on business travel? (What immediately comes to our minds is tickets to Chicago for the PETS+ Wellness Summit Oct. 1-2!)

In this latest Behind the Pages installment, Keith and Johnny dive into ways to find the best deal on flights and hotels — even touching upon which credit cards benefit a small business owner the most.

You’ll be glad you spent 21 minutes listening!

Keith Miller owns Bubbly Paws, four dog-washing salons in the Minneapolis area, and Johnny Jet runs johnnyjet.com.

New episodes of Behind the Pages will be released on the first Friday of every month. Subscribe to Behind the Pages on Apple Podcasts, Spotify or Google Podcasts

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