(PRESS RELEASE) SÃO PAULO, BR — PremieRpet, the pioneer in developing high-quality nutrition and super premium foods for pets in Brazil and the company behind Natoo Pet Foods in the United States, has teamed up with Onçafari to spread awareness towards the Pantanal Recovery Fund. This fund aims to raise money and resources to combat the damage caused by the ongoing Pantanal wildfires that have burned over 2.5 million acres of land since May of this year; the most recent fire occurring only a few weeks ago.
Onçafari is a biodiversity conservation association with a mission to protect local Brazilian wildlife and their natural habitats. PremieRpet has been an avid supporter of Onçafari in the past, and continues to be so with their recent partnership to spread word about the devastating Pantanal wildfires in Brazil. Within this collaboration, PremieRpet has donated $45,000 to Onçafari’s Pantanal Recovery Fund and recently debuted new, limited edition packaging on their PremieR Nattu dry food line to promote their partnership.
“As a company that holds biodiversity conservation so close to our hearts, we’re devastated about the wildfires sweeping through Brazil’s Pantanal,” commented Fernando Maluf, VP of International Sales. “Every contribution makes a difference which is why we’ve donated $150k to Onçafari, a NGO that helps preserve the Pantanal, and $150K to the Jaguar Parade, a NGO that spreads awareness about the protection of rainforests, wetlands and other ecosystems in Brazil through art and culture. We’ll continue to support the efforts of these organizations by debuting limited edition packaging on our PremieR Nattu line and raising donations for the Pantanal Recovery Fund.”
The limited edition packaging of the PremieR Nattu line is now available, offering a variety of premium dry food options for both dogs and cats. With the purchase of any product from this line, a portion of the proceeds will go towards the preservation of the Pantanal, helping to recover areas that have been impacted by the wildfires and care for the animals that call the Pantanal their home. Customers are invited to visit the PremieR Nattu and Onçafari campaign landing page to see how their contribution is making a difference.
About PremieRpet
PremieRpet was the first company to produce super premium pet food in Brazil and pioneered the concept of indoor and breed-specific formulas. Natoo was developed for pet parents within the US market seeking a more natural diet for their dogs and cats. With DNA that’s rooted in innovation, they’re focused on delivering high-quality nutrition so that pets can live longer, happier lives. Their products are prepared with the finest ingredients that are carefully selected and follow strict quality standards.
Natoo practices sustainability daily in their production and supply chains. The brand is also focused on conscious consumption at all levels of activity and always prioritizes animal welfare. For more information, please visit www.NatooPetFoods.com.
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