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R2P Pet Unveils New Pet Specialty Exclusive Line at Global Pet Expo 2017




The expo will be held March 22-24.

(Press Release) PLEASANTON, CA – R2P Pet will debut Instincts, a pet specialty exclusive line of dog and cat products, at the Global Pet Expo 2017, which will be held March 22-24 in Orlando, FL. The comprehensive new line will include a wide range of pet toys, beds, and accessories designed specifically for pet specialty retailers.

“Innovation, durability, and value are the most important factors to today’s pet consumer,” said Nick Yerton, CEO of R2P Pet. “While there are individual products that deliver on one or two of these objectives, few, if any, are able to check all the boxes. Our goal is a comprehensive product line that delivers on all three attributes. We are going to significantly raise the bar in regards to what’s available within the pet specialty channel.”

The Instincts line of dog toys will include multiple assortments designed to target different doggy needs. From plush dog toys with stitched-in liners for longer-lasting play to a new ultra-durable material, Instincts dog toys will provide pet specialty retailers with a wide range of options.

The Instincts line of cat toys will feature a variety of assortments to bring out a cat’s natural behaviors and tendencies. Features will include fun characters, materials, sounds and a unique combination of catnip and silvervine.


In addition to the Instincts pet specialty line, R2P Pet will have its new domestic bedding pallet program on display. The program will include premium bed assortments from Simmons and Beautyrest, Stuft and Instincts. It will change seasonally, allowing retailers to refresh their assortments.

“Currently the pet bed market is flooded with low-quality and close-out pet beds,” Yerton said. “Often domestic retailers are forced to choose between quality or price. Our domestic bedding program will give our retail partners a convenient, promotion-focused pallet packed solution of our premium designs.”

PETS Instincts Dog Toys CombinedShown here are dog toys from R2P Pet’s Instinct line.



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