(PRESS RELEASE) LENEXA, KS — SmarterPaw, LLC, makers of award-winning brands Meowijuana and Doggijuana, announced Mike Bateman to the leadership team as SmarterPaw’s National Director of Independent Sales for the U.S. and Canada.

Mike Bateman
Bringing 10 years of sales, distribution, and leadership in the pet industry, Mike’s experience and established retailer relationships will help the sales operations serving pet specialty retail partners.
Before joining SmarterPaw, Mike served as the Director of Operations at Huxley & Kent, a leading companion pet toy company, was the Chief Operating Officer and co-owner of Green Coast Pet, and was the National Sales Officer at Dog for Dog. During these tenures, he successfully led the companies’ sales and marketing efforts, resulting in significant growth and expansion. His extensive experience in sales, marketing, and operations makes him the perfect fit for SmarterPaw and its growing portfolio of award-winning brands.
In his new role, Mike will collaborate with the internal team, the partners at the Mello Group, and other key distribution partners such as Burlo, Phillips, and VSI, among many others, to grow SmarterPaw’s brands and footprint. His proven track record of building strong relationships and driving sales will be instrumental in expanding our reach and increasing our market share.
“We are thrilled to have Mike join our team as the National Director of Independent Sales for the US and Canada,” states Scott Ragan, Managing Partner and Chief Executive Officer (CEO) of SmarterPaw. “Mike’s passion for the pet industry and impressive background make him the ideal candidate to lead our independent pet channel sales efforts. We are confident that his contributions will help us achieve our continued growth and expansion goal in 2025 and beyond.”
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Mike’s appointment as the National Director of Independent Sales is a significant milestone for SmarterPaw. It reflects our commitment to providing the best support and products to its growing list of customers.
To learn more about the company’s commitment to natural pet health, quality, and fun, or to explore the company’s full line of products for cats and the people who love them, please visit here or email sales@meowijuana.com.
For more information on Doggijuana, please visit: here
About SmarterPaw, LLC
SmarterPaw has an unwavering mission to enhance the joy of being a loving pet-parent – through crafting Naturally Smart, Creative, and Engaging Toys and Treats for pet-parents and the pets they unconditionally love. What began as a small catnip company in their founder’s garage has quickly grown into a multi-brand nationally-distributed family of brands reaching customers all over the USA and the world. SmarterPaw has won multiple awards over the past few years for innovation and growth in the pet industry and has been recognized by organizations such as Inc. Magazine, Pet Insight Magazine, Pet Business, SuperZoo, Global Pet Expo, Pet Age Magazine, Pet Product News Magazine, Pets+ Magazine and more. For more about SmarterPaw and their innovative portfolio of award-winning brands, please visit: www.smarterpaw.com.