Connect with us

Press Releases

SmarterPaw Partners With VSI to Serve Retailers Across the Western U.S.

The move will expand the availability and distribution of the Meowijuana and Doggijuana collections.




(PRESS RELEASE) LENEXA, KS — SmarterPaw LLC announces its newest distribution partnership with Veterinary Service, Inc. (VSI), a premier distributor in the pet industry. This collaboration will expand the availability and distribution of SmarterPaw’s award-winning brands, Meowijuana and Doggijuana, to retailers across the Western U.S.

VSI’s extensive distribution network covers 2,500+ retail stores west of the Rockies, making it the perfect partner for SmarterPaw’s expansion plans. With this partnership, SmarterPaw aims to reach a wider audience and provide pet owners with high-quality, all-natural products for their furry friends.

“VSI is a distributor of high-quality pet supplies, and we are thrilled to expand our reach to retailers with this new strategic partnership,” states Scott Ragan, managing partner and chief executive officer (CEO) of SmarterPaw, LLC. “These types of partnerships are pivotal to our brands and company as a whole and the resounding success and expansion of our growing line of innovative dog and cat toys, treats, and other lifestyle wellness solutions.”

“VSI looks forward to distributing SmarterPaw’s exceptional products. We strive to find lines that mutually benefit both companies and bring top-quality products to the pet market,” states Chad Waterman, VP of sales for the VSI dealer division. “SmarterPaw has a phenomenal line of creative and engaging toys that will fit the VSI offerings well.”

Meowijuana and Doggijuana are known for their naturally smart, creative, and engaging toys and treats for pet parents and the pets they unconditionally love. With VSI’s distribution services, these products will now be available in more retail stores across the western United States, making it easier for pet owners to access them too.

Please visit to learn more about the company’s growth and commitment to pet health, quality, and fun or to explore its full line of products for cats, dogs, and those who love them.

About Doggijuana, a SmarterPaw Brand:

Doggijuana is a revolutionary new brand of dog toys. Dogs experience the world through their noses, and catnip is a natural way to encourage dogs to play. Our signature Juananip (all-natural and organic catnip) ups the attractor factor of toys and encourages dogs to play longer through scent. When eaten, Juananip produces a calming effect that helps dogs chill – naturally. To learn more about the brand, products, or retailers carrying Doggijuana in the US, Canada, or worldwide, or to become a distributor or partner, please visit

About Meowijuana, a SmarterPaw Brand:

Founded in 2016, Meowijuana is an award-winning innovator brand in the pet space and is a leading pack member for cats and the people who love them. Meowijuana delights pets and their parents by offering highly creative, high-quality products focused on fun and natural wellness. Meowijuana’s award-winning products are now available at approximately 4,000 pet-dedicated retail locations across North America, including PetSmart and Petco and quality independent pet retailers. Meowijuana has won many prestigious awards, including Inc. 500 / 5,000, Pet Insight’s Vanguard Awards three years in a row (2018, 2019, and 2020), Pet Age’s Readers’ Choice Award, Pet Business’ Industry Recognition Award, SuperZoo’s Best Cat Product, and Global Pet Expo’s “1st Place Best In Show” Award, to name a few. To learn more about the brand, products, or retailers carrying Meowijuana in the US, Canada, or worldwide, or to become a distributor or partner, please visit

About VSI:

VSI was incorporated on February 6, 1960. This resulted from a relationship between Willis D. Woodward, DVM, and Donald W. Rosenberg, DVM, in a joint practice and with Frank G. Sweetman, a former Van Waters and Rogers sales representative. Over the years, VSI management saw various opportunities to expand into diverse areas. Today, the company that started as primarily a poultry distributor now offers a broad line of products to over 3000 customers. These include those in the beef, dairy, and poultry business, feed supply, and pet stores. VSI has grown slowly and steadily from poultry specialist to poultry, dairy, cattle supplier, and pet wholesale distributor. To learn more, please visit:



NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.

Promoted Headlines

Most Popular