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SodaPup Continues to Innovate in Nylon Toy Category

Design features are integral to the overall design aesthetic.

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(PRESS RELEASE) SodaPup founder and CEO Adam Baker has announced that SodaPup is continuing its expansion into durable, American-made, FDA-compliant nylon toys for dogs.

“At SodaPup, we’re dedicated to creating the highest quality, safest, most innovative dog toys in the industry. In the nylon category, we continue to introduce fresh and unexpected designs to a category dominated by bone shapes.” Baker said. “There’s no evidence to suggest that dogs prefer bone shapes so, we focus on designs that will appeal to consumers and trust that dogs will like them too. We’ve also developed a one-size-fits-all design philosophy that has the two-fold benefit of maximizing a retailer’s assortment and also providing greater safety for dogs by reducing the potential choking hazard of smaller toys.”

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“The Hot Dog, the Corn on the Cob, and the Peanut are three new nylon toy designs that illustrate our new approach to the nylon toy category.” Baker said. “We wanted to create something new and unexpected, something that hadn’t been done in the nylon category before.” The nylon Hot Dog design features co-injection of two nylon colors. “By injecting nylon over nylon, we’ve created a fun, two-color toy that is more durable than nylon toys in the market today that have TPR overmolded onto them.”

The Nylon Peanut and Corn on the Cob designs are multi-purpose toys. In addition to being durable chew toys, they’re also a new type of treat dispenser. These products feature deep design details that allow consumers to spread peanut butter or cheese spread into them, helping entertain busy dogs. These design features are integral to the overall design aesthetic.

“We’ve seen a sharp increase in demand for our nylon toys.” Baker said. “SodaPup will earn it’s spot on retailer shelves and in consumers’ homes by bringing innovation to this category of toys.”

SodaPup specializes in the design, development, and manufacturing of durable molded dog toys All SodaPup dog toys are made in the USA from FDA-compliant materials.

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P.L.A.Y. Media Spotlight

At P.L.A.Y. — Pet Lifestyle & You — toy design is definitely a team effort! Watch PETS+ interviewer Chloe DiVita and P.L.A.Y.’s Director of Sales Lisa Hisamune as they talk about the toy design process, the fine-tuning that makes each toy so special and why every P.L.A.Y. collection is made with independent retailers top of mind.

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