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SuperZoo Registration Opens

The event is set for Aug. 20–22 in Las Vegas.

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(PRESS RELEASE) MONROVIA, CA — SuperZoo announces that registration for the 2019 annual industry event is now open. SuperZoo will be held at the Mandalay Bay Convention Center in Las Vegas, Aug. 20–22, with education sessions to be held Aug. 19–22.

SuperZoo provides pet professionals with access to upcoming product trends, emerging lines, technology, new segments, best sellers and unexpected finds that will help them stand out from the competition. SuperZoo will feature more than 1,200 exhibitors. More than 800 new products will be launched in SuperZoo’s New Product Showcase.

“The in-person, firsthand shopping experience that SuperZoo presents offers retailers the unique opportunity to discover, evaluate and bring fresh products and rare finds into their merchandising mix,” said Jacinthe Moreau, WPA president. “SuperZoo gives pet industry professionals access to the latest pet trends, industry-leading education and a global network with which to build lasting, collaborative business relationships, giving them the tools they need to successfully compete in today’s marketplace.”

In addition to product discovery, educational programming is a key feature of SuperZoo. Sessions span four main content areas: retail, grooming, service industry and animal wellness. Each session gives attendees access to a wide variety of topics including staff training, human resources, leadership, social media, customer service and marketing. “The extensive lineup of forward-thinking, business-building education offerings will allow retailers to refine their business acumen, learn best and next business practices and set themselves up for success,” said Moreau.

The Networking Reception on Tuesday, Aug. 20 — the opening day of the trade show — will include opportunities to interact and mingle with industry peers. More networking awaits at the concert on Wednesday, Aug. 21, featuring REO Speedwagon.

SuperZoo will welcome thousands of pet product specialists from around the world for the opportunity to discover new products, hone business skills and network with industry peers. For more information and to register, visit www.superzoo.org.

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Press Releases

New Research Studies to Dig Deeper into the Health Benefits of Companion Animals for Vulnerable Populations

HABRI funds 5 new grants.

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(PRESS RELEASE) WASHINGTON, DC – The Human Animal Bond Research Institute (HABRI) announced funding for five new research projects focused on the positive effects of human-animal interaction on human health. These new studies will examine the influence of pet ownership, pet caretaking or animal-assisted therapy on a wide array of health conditions among a varied group of populations, including older adults, children with pediatric cancer, and suicidal adolescents.

“With human-animal interaction research more clearly documenting the impact of the human-animal bond on mental and physical health, it is important to support research on how companion animals can benefit vulnerable and at-risk populations,” said Bob Vetere, HABRI president and chair of the Board of Trustees. “This new group of research projects is particularly exciting as two of the studies will add to existing HABRI research results on the benefits of dog walking for physical activity and the impact of therapy animal visitation on the quality of life of pediatric cancer patients. Two studies will look at mental health and preventing suicide among teenagers, a population that is often overlooked.”

Out of a total of more than 40 proposals received, HABRI has funded the following five research projects:

  • Emmanuel Stamatakis, PhD (University of Sydney): Increasing Dog-walking in the Community: What is the Potential of Wearable Dog Trackers? The PAWalks Trial
  • Megan MacDonald, PhD and Monique Udell, PhD (Oregon State University): Joint Physical and Social Well-being for Adolescents and Their Family Dog
  • Mary Jo Gilmer, PhD, RN-BC, FAAN (Vanderbilt University): Pilot Study of the Effects of Animal-Assisted Interactions (AAI) on Quality of Life in Children with Life-Threatening Conditions (LTC) and their Parents
  • Sandy Branson, PhD, MSN, RN (Cizik School of Nursing at UTHealth): Pet Caretaking and Risk of Cognitive Impairment and Dementia in Older U.S. Adults Participating in a Nationwide Longitudinal Probability Cohort Study
  • Alexander Muela, PhD (University of Basque Country): Animal-Assisted Psychotherapy for Youth in Residential Care: Preventing Suicide
  • “As HABRI enters its sixth grant funding cycle, we look forward to supporting these important projects, which will help expand our knowledge of the many ways companion animals are essential to human health and wellness,” added Vetere.

Since HABRI’s founding in 2010, HABRI has funded 26 competitive research projects from institutions across the globe, and has supported the creation of the world’s most comprehensive online library of human-animal interaction research, bringing its research funding to more than $2.75 million.

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Press Releases

Innovet Pet Introduces CBD Balm

Product seeks to eliminate common issues that plague CBD topicals.

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(PRESS RELEASE) Innovet Pet is expanding its hemp CBD line with heal.protect.wag Balm, a multifaceted topical approach to helping pets with everything from mild issues like dry skin to chronic conditions such as degenerative joint disease.

Innovet has focused on taking the time to put together a balm that solved the issues both they and their customers frequently saw in other CBD topicals.

Heal.protect.wag. Balm focuses on giving customers:

  • A no-mess consistency that absorbs quick delivering fast-acting relief.
  • A multi-ingredient balm that’s safe for pets to lick and will still offer the same benefits.
  • Non-oral application to give finicky pets the numerous benefits associated with hemp CBD oil.
  • 14 research-backed ingredients that all target inflammation in some manner, giving customers a CBD topical that helps target the source of everything from allergies to nociceptive pain.
  • Direct application to alleviate discomfort in specific parts of the body.

Innovet Pet is guided by four principles: most affordable cost without jeopardizing quality, open and direct communication with customers through social media groups, providing 100% transparency and lab-tested results right on the products and website, and offering a 30-day money-back guarantee. innovetpet.com

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Press Releases

Pet Med Labs Makes Television Broadcast History as the First Company to Sell CBD Products on Television

It will be seen on all of the major cable television networks and satellite providers.

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(PRESS RELEASE) SANTA MONICA, CA – Taking advantage of the newly signed Farm Bill (Agriculture Improvement Act of 2018) which has legalized CBD products in all 50 states, Pet Med Labs (www.petmedlabs.com), an innovator in DRTV, has seized this new opportunity to begin broadcasting television direct-to-consumer advertisements and infomercials with their exclusive line of pet CBD products. Pet Med Labs is the first company to advertise and sell CBD products on mainstream television which will be seen on all of the major cable television networks and satellite providers.

Pet Med Labs has created a revolutionary new line of 100% natural products to help pets live longer and healthier lives. All products are grain-free, filler-free and gluten-free. They are made with only 100% USDA pure human grade beef liver. The Pet Med Labs CBD Oil is the purest, full spectrum phytocannabinoid-rich hemp available.

Pet Med Labs medical expert and show host, Dr. Dani McVety (2017 Female Veterinarian of the Year and a pioneer in pet hospice) says: “CBD has remarkable healing abilities for pets suffering from a variety of conditions. In my practice, I am able to see CBD’s amazing results improving the lives of my patients on a daily basis.”

Dr. McVety further says: “The Pet Med Labs CBD products are manufactured to the highest standards, and are the best products in this exciting new field of animal health care. That is why I give them with my own pets.”

Ramey Warren, president of Pet Med Labs, says: “We believe that some of the biggest challenges facing the CBD industry today are all of the misconceptions and lack of good information about its benefits. The health benefits are well-documented. And we know that television is a powerful medium to educate and inform pet parents about how life changing CBD can be to the health and wellness of their pets.”

Pet Med Labs is making history with their breakthrough television advertisements and infomercials.

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