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TEEF!-a-Pawlooza: A Fun and Successful Launch Party for the Latest Innovation in Dog Dental Care

More than 150 guests congregated at the new and trendy 56 Brewing Microbrewery and Tap Room.




(PRESS RELEASE) Dogs of every breed, shape, color and size joined together with their owners on May 11 for a new product launch party in Minneapolis, MN. TEEF!-a-Pawlooza was an opportunity for pet lovers to celebrate the latest innovation in dog dental care: TEEF!

Over the course of three hours, more than 150 guests congregated at the new and trendy 56 Brewing Microbrewery and Tap Room in Northeast Minneapolis for beer, food trucks, games, music, raffles and vendors. Guests had a fantastic time mixing and mingling with other animal lovers and participating in all of the festivities, all while learning more about the launch of TEEF!, a breakthrough dental care product for pets. All proceeds benefited the MN Animal Humane Society.

Fido’s bad breath means more than just stink, it’s a sign of dental disease, which can shorten your dog’s lifespan by a third. Primal Health, a life sciences company, has launched a pet dental care brand TEEF!to target the root cause of it all: bad bacteria. Its patented formula, Protektin, is powered by science that’s been clinically proven to stop bad bacteria from causing dental disease in both humans (8 years) and animals (4 years). The company uses only safe, human-grade ingredients that naturally function like a molecular toothbrush when added to drinking water. It’s a low-calorie, mess-free, hassle free, human-grade water additive that cleans your pet’s mouth every time they drink.

During the event, Emily Stein, Founder of TEEF!, along with co-founder, Lindsey Campbell, spoke to attendees about their background, the importance of proper dental care, and the inspiration behind TEEF!

“We couldn’t be happier with the turnout at our launch event. It was a super fun day held at the perfect venue,” Stein said. “In the midst of all the excitement, Lindsey and I were thankful to have had the opportunity to share our story and why we are passionate about pet dental health. We hope that through our launch event more owners will make dental care part of their pet’s daily routine!”

TEEF! is a labor of love that Stein originally developed to help her own grandmother maintain better daily dental hygiene. After she saw similar life-threatening health issues in her rescue pup, Tinzley, she knew she needed to create a version for furry companions, too. Her extensive background in microbiology and immunology and rheumatology, combined with her passion to improve the health of her best friends, created the “perfect storm” for innovation that can improve millions of lives every year. Learn more about TEEF! at




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