It’s not too late! Get even more out of this holiday shopping season with these simple sales strategies.
Use this checklist and tips to upgrade the exterior of your pet business.
In this Real Deal scenario, a person tries to return items the store owner knows she could not have purchased.
Get ready to cross these important to-do's off your list with advice from your fellow indie pet business owners.
Nearly 500 of our most loyal readers took The 2023 ‘Big Survey’.
Plus more December and January promotional ideas in our Calendar section.
In this Real Deal scenario, readers are split on the level of accountability they would take.
How are you handling fitting harnesses? We’ve had an influx of customers with very unruly dogs, and they are wanting us to fit harnesses. I’m afraid...
Consider how olfactory and auditory senses play a role in the way customers experience your pet business, then make changes to improve their experience.
Dog Krazy co-owners Chris and Nancy Guinn discuss their differing opinions on how to fill higher-level positions.
We more than get by with a little help from our peers.
Plan your promotional events with our Calendar section, chock full of ideas from your fellow indies.
“The best way to do it is just to hire college interns.”
In our To-Do List section, your fellow pet indies offer new and smarter ways to work in October and November.
Lyn M. Falk explains how they differ and ways to reach customers through their proper use.
Use our Calendar section to plan promotions and events for your pet business.
Search engine marketing expert Matt Aldrich explains how pet service providers can use this tool to boost rankings and bookings.
Finances go up against feelings when choosing new store locations. For their most recent Dog Krazy, Chris and Nancy Guinn found both.
Bill Bookout, president of the National Animal Supplement Council, shares insights into the research and how it can move the product category forward.
In the Jul-Aug Real Deal, readers share how they would respond to a request for vet bill reimbursement.
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