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Video: Why You Should Spend More Time ‘On the Business’ Instead of ‘In the Business’

Embrace the roles of chief visionary officer and chief marketing officer.

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TO GROW YOUR PET business, it’s crucial to spend some time on two roles: chief visionary officer and chief marketing officer.

That means spending less time “in the business” and more time “on the business,” says Jim Ackerman. It involves delegating some of your other tasks and putting energy into getting more people to come through your door.

Watch the video:

Jim Ackerman is a renowned marketing speaker and author. Contact him at (800) 584-7585 or mail@ascendmarketing.com.

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