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West Paw Introduces Fall Colors for Best-Selling Dog Enrichment Toys

For a limited time, the Hurley, Toppl, Toppl Stopper, Tux and Qwizl toys will be available in Sunflower gold and Clover green.

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(PRESS RELEASE) BOZEMAN, MT — West Paw, the Certified B Corporation known for designing products for the love of pets, people and the planet, is introducing new fall colors for its best-selling enrichment toys for dogs. For a limited time, the Hurley, Toppl, Toppl Stopper, Tux and Qwizl toys will be available in Sunflower gold and Clover green.

“In fall, we celebrate alongside our four-legged friends as the foliage changes color, so we’re updating some our favorite enrichment products with these seasonally themed colors,” said Spencer Williams, CEO of West Paw. “These toys, which are now shipping to retailers, will keep your pup engaged as the weather cools and we start to shift from summer to winter.”

The rich colors of Sunflower gold and Clover green evoke the change in season while complementing existing products, enticing customers to add to their pet’s bountiful toy collection. Products available in the new fall colors include:

Hurley: A safe alternative to sticks and bones that won’t splinter or damage teeth and is built to withstand heavy gnawing. Available in three sizes retailing from $12.95 to $20.95.

Toppl: Can be filled with dry or wet treats, frozen and twisted together for a customizable toy to be chased and enjoyed. Available in three sizes retailing from $20.50 to $29.95.

Toppl Stopper: Designed to plug the hole in all sizes of Topple and doubles as a kickstand for stability, making filling and freezing easier and mess-free. Available in a two-pack with a head and tail for $9.95.

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Tux: Has a shallow cavity for dry or wet treats – perfect for short snouts and super chewers – and can be frozen for rowdy enrichment. Available in two sizes retailing from $19.95 to $23.95.

Qwizl: A super-tough puzzle toy that extends the life of bully sticks and dental chews. Available in two sizes retailing for $21.95 to $26.95.

Made in the USA with recyclable Zogoflex plastic, these West Paw toys are BPA-, latex-, silicone- and phthalate-free, as well as dishwasher-safe. They’re also durable, with every purchase backed by the company’s Love It Guarantee.

Wholesale orders will be accepted at SUPERZOO, North America’s largest pet retail show, on Aug. 13-15, 2025, at Mandalay Bay in Las Vegas, Nevada. Retailers can also contact [email protected] for more information.

About West Paw

As Dog’s Best Friend, West Paw delights dogs while watching out for their human companions and the world we all live in, too. Family-owned and operated from Bozeman, Montana, the Certified B Corporation makes safe, sustainable dog toys that are guaranteed to last, as well as healthy, protein-packed dog treats. Founded in 1996, West Paw has been named one of America’s Best Small Companies by Forbes (2016) and Montana Manufacturer of the Year (2017). Its products can be found in thousands of retailers in 49 countries around the world.

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