Headlines Wet Pet Food Company Launches, Will Operate in $20M Plant It’s called NaturPak Pet. Published 2 years ago on October 15, 2018 By PETS+ Staff Share Tweet BELOIT, WI — Natural food manufacturer and co-packer IPM Foods is expanding into the wet pet food market with the launch of NaturPak Pet. The company will be increasing its capacity by moving its operation from its current location in Beloit, WI, to a new 162,000-square-foot packaging facility opening in neighboring Janesville in mid-2019, according to a press release. And the expansion into the wet pet food industry means staffing will more than double by 2020 to more than 100. The project will cost $20 million, the Gazette reports. NaturPak Pet designs, manufactures and packages natural wet pet food products and offers a green alternative to packaging with recyclable, BPA-free Tetra Pak cartons. The new plant will include increased warehousing space and new processing equipment. “As a leader in natural food products, with 35 years of experience with packaging container technology, we saw a huge opportunity to expand into the wet pet food market by providing nutrient-rich pet food products and packaging services to pet food brand owners,” said IPM Foods co-owner Pawel Marciniak. “We are so excited to see the pet food industry embracing the high-quality and natural products that can be made available to the U.S. and Canadian markets via this innovative technology, and we see a bright future in our partnerships.” NaturPak Pet states that it is in talks with about a dozen pet food companies about packing opportunities for their wet dog and cat food. Advertisement Related Topics: click to Comment(Comment) PETS+ Staff Since launching in 2017, PETS+ has won 16 major international journalism awards for its publication and website. Contact PETS+'s editors at email@example.com. Advertisement You may like Promoted Headlines Let’s Hear it for the Comfort Zone Tall Tails Category Spotlight: Terry Naturally® Animal Health Category Spotlight: eTailPet Advertisement Latest Trending Videos Press Releases1 day ago Two Companies from Bend Oregon Team Up for the 2021 Stage Stop Sled Dog Race Press Releases1 day ago New Tiki Cat Grill Pate Wet Cat Food Features Real Fish & Seafood Recipes in Broth Press Releases1 day ago Choice Pet Products Welcomes New Territory Manager to the Team Headlines4 days ago Open Farm Receives $65M in Private Equity Investment Photo Gallery1 week ago How Indie Pet Stores Are Celebrating — and Selling — Valentine’s Day Press Releases1 week ago Lightspeed Launches Supplier Network for Independent Retailers Trace's Store School2 months ago Video: Trace’s Store School: How to Build Community — and Grow Revenue — with Other Businesses Trace's Store School2 months ago Video: Trace’s Store School: Get Ready for Black Friday and Small-Business Saturday Trace's Store School2 months ago Video: Trace’s Store School Teaches You How to Start a Produce Co-Op for Pets Advertisement SubscribeBULLETINS Get the most important newsand business ideas from PETS+. Advertisement Most Popular Headlines4 days ago Open Farm Receives $65M in Private Equity Investment Photo Gallery1 week ago How Indie Pet Stores Are Celebrating — and Selling — Valentine’s Day Press Releases1 week ago Lightspeed Launches Supplier Network for Independent Retailers Columns1 week ago Shelf Appeal: 5 Things to Consider When Choosing Products for Your Pet Store Hot Sellers1 week ago Holiday Toys, Bird Perches and Spa Treatments Among the Hot Sellers for November Headlines5 days ago Mars Petcare Plans $145M Expansion in Arkansas Press Releases1 week ago Coastal Pet Institutes Authorized Seller Policy Ask PETS+1 week ago What Do You Do When Employees from Other Pet Stores Come Into Your Store?