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What to Say to the Customer Who Saw It on the Internet for Less

This re-establishes your ground as the expert.

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“I’m glad you researched this; it’s going to make my job easier.”

when to use it: When a customer says, “I saw it on the internet for less.”
why? It’s a compliment and re-establishes your ground as the expert. Use this opening to explain why your prices might be higher because of your expertise, reputation, trustworthiness … (we trust you know).

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Pet Sustainability Coalition

Pet Sustainability Coalition Presents: Critical Sustainability Strategies for Retailers

This webinar, held on November 7, 2019, is the second in a series from PSC discussing how retailers can establish sustainable practices in their business. Moderated by PSC’s Andrea Czobor, the webinar unveils data behind the increasing consumer demand for sustainable products, what retailers have to gain from connecting with these purpose driven consumers, and a new PSC program that makes finding these products easier for retailers.

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I’m Not Always Good for My Business, But I Am Always Good for the Dog

Say it!

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Why use it? To underscore to the point that more than anything else your prime concern is the animal’s health, while also dropping a subtle reminder that you run a business. — Sue Hepner, co-owner of Cool Dog Gear, Langhorne, PA 

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What to Say When Your Sale Has Stalled

Great phrase to reframe the conversation.

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“As you said, that’s not the most important factor in your decision.”

WHEN TO USE IT? When a sales pitch has stalled, this phrase is a great way of reframing the conversation while showing that you’re listening carefully to the client. Example: “Great. Let’s go back to the last one I showed you,” Joe suggested. “It isn’t the cheapest, but as you said, that’s not the most important factor in your decision.”

Source: Renée Evenson, Powerful Phrases for Effective Customer Service: Over 700 Ready-to-Use Phrases and Scripts That Really Get Results

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A Surefire Way to Frame Bad News in a New Light

The end result is a much more positive feeling.

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You’re in luck! I just happen to have a spot open on Friday.”

say this, instead of telling a client who calls and asks for an immediate grooming appointment for her beloved Poodle: “Sorry, you can’t come in until Friday. We’re booked solid until then.”

why? It’s the same message — delivered in a much different language. And the end result is a much more positive feeling.

Source: Jeffrey Gitomer, author of Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless

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