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Wolfie’s Wish Grieving Affirmation Cards Debut on QVC

Erica Messer broke new ground in the pet-care industry by debuting the first-ever grief product on QVC.

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(PRESS RELEASE) SAN MATEO, CA — Erica Messer, a musician turned mental health advocate, broke new ground in the pet care industry. On October 21, Messer made history by debuting the first-ever grief product on QVC: her innovative Grieving Affirmation Cards, designed specifically for pet owners mourning the loss of their beloved companions.

Inspired by her own experience of losing her cherished cat Wolfgang, affectionately known as Wolfie, during the height of the pandemic, Messer created these cards as a personal tool for healing. The deck offered thoughtful, comforting affirmations to help guide grieving pet owners through the emotional process of loss, providing solace during a time of deep distress.

“Like so many others, I faced tremendous heartbreak when I lost my pet, who had been my constant companion during a time of unprecedented uncertainty,” Messer shared. “Wolfie’s loss left me devastated, and I realized there weren’t enough simple, accessible resources to help people like me cope with the grief that comes with losing a pet. I created the Wolfie’s Wish Grieving Affirmation Cards to offer the kind of support I needed at that time.”

This historic debut marked a significant step forward not only for Messer but also for the broader conversation around mental health awareness tied to pet loss. As more people recognized the profound emotional impact of losing a pet, products like Messer’s became crucial in providing comfort and validation for pet owners as they processed their grief.

Messer’s Grieving Affirmation Cards became the first product in QVC’s history to address memorialization and grief. This represented an important shift in public awareness and acceptance of pet loss, acknowledging the emotional needs of pet owners and offering a platform to discuss mental health and loss in a compassionate, accessible way.

In addition to her work as an advocate for pet loss support, Messer is a certified bereavement coach, an international speaker, and a professional harpist. She continued to combine her passions to help others, offering grief support resources through her company, Wolfie’s Wish, and performing music that brought comfort to pet owners navigating loss.

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For more information about Erica Messer, her work with pet loss support, and her QVC feature, visit here or contact:

Erica Messer
Founder of Wolfie’s Wish
(415) 786-9143
erica@wolfieswish.com

About Wolfie’s Wish

Founded by Erica Messer, Wolfie’s Wish provides grief support resources and products for pet owners navigating the loss of their pets. With an emphasis on mental health and wellness, the company helps individuals find comfort, healing, and community during their time of mourning.

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