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Worldwise Receives Growth Equity Investment from VisioCap




(PRESS RELEASE) NOVATO, CA – Worldwise, Inc., an industry leader in smart, stylish and environmentally responsible pet product solutions, announced that it received a significant minority investment from consumer products-focused investment firm VisioCap, LLC (“VisioCap”). Financial terms of the investment were not disclosed.

VisioCap’s investment will enable Worldwise to fuel continued product innovation and expand the distribution for its suite of market leading pet products.  

“In addition to capital, VisioCap brings deep expertise in the pet sector, having owned and operated many pet related businesses over their careers,” said Kevin Fick, Chief Executive Officer of Worldwise, Inc.

Steve Marton, co-founder of VisioCap, will join the Worldwise Board of Directors and work closely with the Worldwise executive team. 

“David Cunningham and I have known the owners and operating executives of Worldwise for many years and we have always had an interest in partnering with them”, said Steve Marton, Co-Founder of VisioCap, LLC. “We are delighted to be a part of this company which has proven itself as a real leader in each of the categories in which it participates.  They are incredibly innovative, which is more critical than ever in the current pet industry environment.”



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