PET OWNERS ARE COMING around to seeing food toppers as more than just a treat. For cats and dogs who are picky eaters or suffer from food allergies, toppers can provide an extra boost of nutrition and hydration, making them an important addition to the pet lover’s pantry.
Organic Bone Broth
Primalvore
KEY FEATURES: Only three ingredients: certified organic bone broth, collagen peptides (for joint health) and organic turmeric. Beef or chicken. 12-ounce pouches, sold in packs of two and six.
SALES TIP: For customers looking for more organic options, paired with clean ingredients.
primalvore.com, (800) 987-0544
$19.99 for 2
Tiki Cat Dash Tuna Flakes
Tiki Pets
KEY FEATURES: Only one ingredient: wild-caught bonito tuna. Naturally smoked and flaked for easy sprinkling over wet or dry food. 1.5-ounce bags, also available in mackerel flavor.
SALES TIP: Tuna is packed with protein (86 percent to be exact), satisfying kitty’s carnivorous nature.
tikipets.com, (866) 821-8562
$9.99
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Pour Overs
The Honest Kitchen
KEY FEATURES: Limited-ingredient wet toppers in three types: Bone Broth Stew, Pumpkin Stew and Superfood Stew, with three flavors in each grouping. 5.5-ounce TetraPak, sold in packs of three and 12.
SALES TIP: With nine slow-cooked flavors, there’s something for all palates.
thehonestkitchen.com, (866) 437-9729
$6.99 for 3
PureBites Mixers for Cats
Pure Treats
KEY FEATURES: Just the basics: pure meat, packed in water for extra hydration, to be served as a wet topper or meal mixer. Five chicken and seafood flavors. 1.76-ounce trays.
SALES TIP: Just one or two ingredients per variety, appealing to clean-eating enthusiasts.
purebites.com, (888) 388-7873
$1.79
Beef Bone Broth with Turmeric
Solid Gold
KEY FEATURES: Made from human-grade ingredients: beef bone broth, carrot, sweet potato, apple, sesame seed oil, turmeric. 8-ounce pouches. Serve as a topper or add to water.
SALES TIP: Super-spice turmeric is prized for anti-inflammatory properties, making this good for aging dogs.
solidgoldpet.com, (800) 364-4863
$3.99
Fetch Fuel Active
Presidio
KEY FEATURES: Blend of glucosamine, omega-rich oils, antioxidants, vitamins and minerals that promote joint health and healthy skin and coat. 12.5-ounce pouches contain 25 servings. Part of a line of three formulas.
SALES TIP: Easy way for pet parents to sneak in some extra vitamins.
presidiopet.com, (888) 859-4280
$24.99
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SuperGravy
Clear Conscience Pet
KEY FEATURES: Just add water to the powdered mix. Barkinara red and Arfredo creamy white join the original brown. 4.5-ounce pouches come with a scoop to make 30 gravy servings.
SALES TIP: Hanging displays available, for squeezing more products into your food aisles.
clearconsciencepet.com, (239) 984-2705
$15.95
Smiling Dog Bone Broth
Herbsmith
KEY FEATURES: Bone Broth Kibble Seasonings contain only freeze-dried meat and bone broth, using USDA-certified sourced ingredients. Chicken (3.5-ounce) and beef (3.35-ounce).
SALES TIP: Serve wet or dry to appeal to picky pups. Cat approved, too.
herbsmithinc.com, (800) 624-6429
$9.49