Headlines

Help Wanted: NC Seeks First Dog Travel Agent

Visit North Carolina is seeking a dog to help tell the world about the state’s best travel destinations.

The lucky canine will be the state’s first Dog Travel Agent.

The search began on National Dog Day (Aug. 26), when North Carolina dogs and their humans were invited to submit a one-minute application video at DogTravelAgent.com, according to public relations and advertising agency LGA, which partnered with Visit North Carolina for the campaign.

The recruitment effort runs through Sept. 15.

The campaign “was inspired by the insight that most dog-focused content is created by and for people, not their pupper pals,” according to LGA.

Dog Travel Agent will produce and curate dog-friendly travel content showcasing the state’s beaches, national parks, cities and outdoor activities, along with information such as where to stay, what to eat and how to get around. Dog influencer visits and in-market activations are also in the works.

Here are the benefits of the job, according to Visit North Carolina:

  • A travel stipend to help your hooman buy more of those souvenir stuffies that keep exploding.
  • Four sight-sniffing trips to hike mountains, explore parks and bite waves all across North Carolina.
  • Be your own pupparazzi with a GoPro camera and harness just for you.
  • Get asked for your pawtograph by your fans.

James Ritchie

James Ritchie is the online content editor for SmartWork Media.

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