International Conference Development has announced that registration is now live for its third annual Pet Connections Expo and introduces a groundbreaking 2½-hour Boot Camp for Independent Pet Retailers, Tactical Lessons to Drive More Sales this Holiday Season, facilitated by Lynn Switanowski of Creative Business Consulting Group. This session will kick off the second day of the show on Oct. 16 and be filled with easy-to-implement strategies that all businesses should be doing to drive more sales for the holiday season … and beyond. Attendees will leave with a list of simple things that every business owner/manager must do to compete with national chains and own their local markets.
“I’m thrilled to be speaking at Pet Connections Expo – at such an important time of year and at such an important business building show,” Switanowski said. “The cost is free to attend, and the marketing lessons presented during the boot camp are focused on helping businesses maximize fourth-quarter sales, with actionable tips and tactics to be used immediately, and for years to come.”
The Pet Connections Expo will take place at the NJ Convention & Expo Center from Oct. 15-16. This year’s focus will continue to be on topics that are most important to independent retailers. Pet Connections Expo will bring together pet industry buyers and suppliers from around the Northeast and Mid-Atlantic regions, as well as the entire country.
“We are excited to add this valuable 2½-hour educational session to kick off our second day of programming with Lynn Switanowski. Stay tuned for announcements of additional high-profile, industry-leading speakers, including our Opening Panel on Tuesday, October 15, Half the Bark, Twice the Bite!, moderated by Antoine Seailles of Pet Food Experts, opening a discussion on Ways To Successfully Compete with Big Retail & Online, Despite Limited Budgets & Resources. Our goal continues to be to focus on the independent retailer and empower their success,” said Bill Doherty, ICDevents president and show director.
Further details on the 2019 Pet Connections Expo can be found at petconexpo.com.Information on The Retailer Boot Camp, Tactical Lessons to Drive More Sales this Holiday Season, can be found at petconexpo.com/retailer-bootcamp.