(PRESS RELEASE) SYKESVILLE, MD — Pet Palette Distribution, a Maryland-based national distributor of premium pet products and grooming supplies, has expanded its essential care assortment with the addition of PetAg’s Fresh ’n Clean grooming products and Esbilac and KMR milk replacer solutions.
PetAg is a trusted leader in animal nutrition and the number one selling puppy and kitten milk replacer brand, offering science-backed solutions since 1930. The partnership and expanded lineup reinforce Pet Palette Distribution’s commitment to supporting the everyday operational needs of pet retailers, groomers, breeders, shelters, and veterinary professionals through trusted, proven brands.
Fresh ’n Clean, a long-standing name in professional pet grooming, brings a range of shampoos, conditioners, and grooming essentials known for dependable performance and consumer recognition. The line offers retailers and grooming professionals accessible, high-turn products that support routine grooming and repeat purchasing. Fresh ’n Clean uses long-lasting signature scents that groomers and pet parents trust to keep pets smelling fresh between baths.
In addition, Pet Palette Distribution is now carrying Esbilac and KMR milk replacers, widely used across the world for neonatal and supplemental feeding. These products are trusted by breeders, shelters, and veterinary professionals for their nutritional reliability and consistent results.
“Expanding our assortment with Fresh ’n Clean, Esbilac, and KMR allows us to better support the foundational needs of pet businesses,” said Nicole Kallish, Director of Grooming Sales and Marketing at Pet Palette Distribution. “These are solutions our customers rely on every day and adding them strengthens our role as a comprehensive wholesale partner.”
“Pet Palette Distribution truly understands the day-to-day needs of pet care,” said Brian Shavlik, Sales Manager at PetAg. “By increasing access to trusted solutions, we’re helping to confidently serve pets at every stage. This partnership strengthens our shared commitment to providing reliable, quality products that customers can depend on.”
The additions align with Pet Palette Distribution’s broader strategy to support neighborhood pet retailers and service-based pet businesses — including grooming salons, retail stores, kennels, veterinary clinics, and training facilities — by offering a curated mix of professional-grade grooming products and essential pet care solutions in one streamlined wholesale platform.
Fresh ’n Clean, Esbilac, and KMR are now available to Pet Palette Distribution’s Business and Pet Professional Accounts, serving grooming, retail, veterinary, and other pet care professionals.
- Professional Groomers: Fresh ’n Clean gallon-size shampoos and conditioners deliver consistent performance, excellent value, and high dilution efficiency for busy grooming salons, while the cologne sprays provide a long-lasting, client-pleasing finish.
- Retailers: Fresh ’n Clean’s retail friendly sizes of shampoo, conditioner and cologne sprays deliver trusted, easy-to-use grooming solutions for pet parents, while Esbilac and KMR offer essential, consumer-recognized nutrition options for puppies and kittens.
About Pet Palette Distribution
Pet Palette Distribution is a leading national distributor focused on the independent pet retail market. Offering a curated portfolio of trusted, on-trend brands, Pet Palette supports success through exceptional service, fast shipping, and access to unique products across toys, treats, wellness, grooming, and more. For more information about Pet Palette Distribution and the new assortment of grooming and other products, please visit www.petpalettedistribution.com or contact Nicole Kallish, Director Grooming Sales and Marketing at nicole@petpalette.com.
About PetAg, Inc.
PetAg is a trusted leader in pet nutrition and wellness, offering science-backed milk replacers, nutritional supplements, and grooming products that support proactive health across every life stage. Proudly 100% employee-owned and based in Hampshire, Illinois, PetAg has delivered uncompromising quality since 1930.
With a legacy rooted in innovation—beginning with Esbilac, the first commercially prepared puppy milk replacer—PetAg is now the #1 brand in newborn kitten and puppy nutrition. Our portfolio includes beloved brands like KMR, Esbilac, GME, Dyne, Cat-Sip, Fresh ‘n Clean, and Bene-Bac, trusted by generations of pet parents and professionals alike.
Backed by over 83,000 five-star reviews online, PetAg is more than a product provider—we’re a partner in pet wellness. Our purpose is to empower pet owners to proactively enhance the lives of their animals, helping them enjoy more healthy, happy years together. Every product we make reflects that commitment, combining proven science, purposeful ingredients, and a passion for pets. PetAg is a subsidiary of PBI-Gordon Companies.