Press Releases

PureBites Launches New ‘A Few Simple Ingredients, A Lot of Happy Pets’ Advertising Campaign

(PRESS RELEASE) MONTREAL, QUEBEC, CANADA — Pure Treats Inc. is debuting its ‘A few simple ingredients, a lot of happy pets’ advertising campaign for its PureBites  brand. Created to drive awareness and trial of PureBites treats, food and toppers. ‘A few simple ingredients, a lot of happy pets’ campaign is focused on highlighting the simple, high-quality ingredients that go into in all PureBites products. “Since 2005, we have been encouraging pet parents to turn the bag around and look at our simple, pure ingredients.” says Stuart Menten, marketing director for PureBites. “This campaign really drives home that message, while highlighting the bond we have with our pets and the unsurpassed nutrition and taste that our treats, food, and toppers have to offer.”

PureBites video campaign will kick off with nine videos featuring specific product categories that highlight the simplicity of their treats, food and toppers. Different videos were created to support PureBites RAW Freeze Dried Treats, RAW Freeze Dried Food or Toppers, Gently Air-Dried Treats, Squeezables, as well as their growing lineup of Mixers, Pates, and Broths for both dogs and cats. “PureBites offers a variety of different treats, food, and toppers for dogs and cats and yet our products always focused on the same message of simple, pure, and high-quality ingredients.” These videos will reach millions of pet parents through a comprehensive digital advertising campaign which includes Facebook, Instagram, Tik Tok, YouTube, as well as different retail partner websites. Videos are available now for viewing here: PureBites ‘a few simple ingredients, a lot of happy pets’.

“By educating pet parents about the benefits of our simple, minimally processed, high-quality ingredients, our goal is to make the lives of our furry loved ones happy and healthy.” adds Menten. “As a leading pet specialty brand, our plan is to educate and invest in this campaign so we can continue to bring pet parents into our pet specialty retail partners who also preach a very similar message.”

For additional information about PureBites, visit PureBites.com, reach our team at customerservice@purebites.com, or connect with us on Facebook (@purebites) or Instagram (@purebitespettreats).

About Pure Treats Inc.
Founded in 2005, Pure Treats is a leader in natural dog & cat treats, food, and toppers with its PureBites brand. Focused on its core principle of asking pet parents to turn the bag around and look at their natural & pure ingredients, PureBites is building a loyal following of furry loved ones who are crazy about their nutrient rich treats, food, and toppers. PureBites products are available online, throughout leading North American pet specialty retailers and distributors as well as thousands of neighborhood pet stores in over 10 countries.

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