(PRESS RELEASE) SodaPup founder and CEO Adam Baker has announced that SodaPup is continuing its expansion into durable, American-made, FDA-compliant nylon toys for dogs.
“At SodaPup, we’re dedicated to creating the highest quality, safest, most innovative dog toys in the industry. In the nylon category, we continue to introduce fresh and unexpected designs to a category dominated by bone shapes,” Baker said. “There’s no evidence to suggest that dogs prefer bone shapes, so we focus on designs that will appeal to consumers and trust that dogs will like them too. We’ve also developed a one-size-fits-all design philosophy that has the two-fold benefit of maximizing a retailer’s assortment and also providing greater safety for dogs by reducing the potential choking hazard of smaller toys.”
SodaPup has five brands of dog toys, each focusing on different consumer segments and different channels of distribution. The addition of nylon toys to the current rubber toy assortment helps bring these unique brand stories to life. The latest additions include a shovel toy for the Industrial Dog brand, a paw print and a hot dog for the SodaPup brand, and a Funny Bone for the MuttsKickButt brand. Each new toy is large enough for big dogs yet thin enough for smaller dogs to enjoy. Each design also features interesting shapes and textures designed to hold a dog’s interest and minimize destructive chewing behaviors.
All SodaPup dog toys are made in the USA from FDA-compliant materials.
sodapup.com