Connect with us

Press Releases

3 US Businesses Recognized for ‘Green’ Pet and Animal Products




Businesses in NY, CA and NC were named “Top Dogs.”

(Press Release) WASHINGTON, DC — Three small green businesses offering green pet and animal products in New York, California and North Carolina were announced as the winners of Green America’s “People & Planet Award.”

The grand prize winner, FULL CIRCLE SEED in Syracuse, NY, will receive $10,000 in recognition of having received the highest number of votes.


The winners of $5,000 prizes are The Honest Kitchen in San Diego, CA, and Front Yard Coop in Asheville, NC.


The People & Planet Award recognizes innovative U.S. small businesses that integrate environmental and social considerations into their strategies and operations. The winners were selected by the public during a month-long online voting period.

“When we talk about benefiting people and the planet, it’s important not to forget how animals play a role,” said Fran Teplitz, Green America’s executive co-director.

Teplitz explained that “pet and animal products that are environmentally friendly and produced ethically are just as important today as ever.”

Details on the winning companies:

  • Full Circle Feed believes dogs should enjoy food that’s good enough for humans. Their treats are made with vegetables, meats, fruits, and breads from restaurant buffets that were prepared but not served. The result is a healthy, delicious, environmentally-sustainable dog treat! For too long, our society has disposed of billions of tons of extra food, which Full Circle Feed now “upcycles” into high quality food.
  • The Honest Kitchen offers 100 percent free-range, antibiotic-free and sustainably raised chicken and turkey. Only wild-caught, MSC-certified fish and non-GMO produce and organic seeds and grains are used. All of The Honest Kitchen’s manufacturing takes place in North America to reduce transportation and carbon emissions.
  • The Front Yard Coop is the world’s first solar-powered, self-propelled chicken coop. While chicken coops are a booming business and a growing segment of the DIY community, the Front Yard Coop is unique, offering technological innovations, solar power and contemporary design.

Michael Amadori, founder of Full Circle Feed, said, “Full Circle Feed will use the funds to set up a more environmentally friendly production process and drying method. In particular, instead of using electricity or natural gas we plan to use waste heat or biogas generated from anaerobic digestion to bake our dog biscuits. This will greatly reduce our ecological footprint and give us the most sustainable dog treats on the market! We are very grateful to Green America for the recognition and being selected in the People & Planet award.”

Lucy Postins, founder of The Honest Kitchen, said, “It’s a huge honor to have our commitments to sustainable and humane ingredient sourcing and other environmental efforts recognized in this way. We’re working towards furthering our goals in these areas, including the integration of free-range eggs into our supply chain and increasing our usage of grass fed beef, as well as other initiatives for packaging reduction and recycling. We’ll be using our prize to make a direct impact at our home office, by building a vegetable garden in our outdoor space and adding office kitchen composting facilities to help further reduce our environmental paw-print.”


Peter Zander, founder of Front Yard Coop said, “Winning this award will especially help with new product initiatives as we continue to grow in our new home of North Carolina. The small homestead movement is particularly vigorous in the Asheville region, and we hope that the Front Yard Coop will be a helpful product for the new age homesteader. The front yard coop was created from equal parts passion, creativity, determination and experimentation. Follow your dreams and wherever possible live what you believe.”

The theme for the next round of Green America’s award will be announced in 2017. The businesses that the public vote on are determined by public nominations and an expert panel of judges: Gigi Abbadie, Aveda; Justin Conway, Calvert Foundation; Tess O’Brien, Clean Power Perks, Jennifer Snyder, Clif Bar; Erlene Howard, Collective Resource Inc., Dale Luckwitz, Naturepedic; Jonathan Reinbold, Organic Valley; Martin Wolf, Seventh Generation; and Andrew Korfhage and Fran Teplitz, both of Green America.



NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.

Promoted Headlines

Most Popular