(PRESS RELEASE) SEATTLE, WA — After a successful start to 2025 working with Right Way Reps in the Southwest, Southeast and Mountain territories, Austin and Kat, the leader in science-backed natural pet wellness, announced the next phase of its partnership. As of August 1, Right Way Reps has officially expanded into the Midwest territory, with experienced rep Bob Anderson spearheading efforts in the Midwest territories.
Bob Anderson
“We’re thrilled to grow our partnership with Right Way Reps,” says Kat Donatello, founder of Austin and Kat. “The RWR team has already shown tremendous initiative and care supporting retailers and educating pet parents throughout the US. Now, with Bob joining the team in Michigan, our growth trajectory is limitless—and with that growth more pets are benefiting from our thoughtful, handcrafted formulas.”
Anderson brings deep industry knowledge and a passion for natural pet wellness, ensuring Austin and Kat continue to meet the needs of pet specialty retailers and their customers in the Midwest and beyond.
Bob says, “Excited to be working with one of the most amazing brands in the Pet Industry. Austin and Kat have an amazing team that is passionate and dedicated to helping pets live healthier, happier lives. Honored to be part of the team representing the Midwest.”
Austin and Kat’s distribution partnerships with Nelson Wholesale Service, Independent Pet Supply (IPS and IPS South), Pet Food Experts (PFX), Southeast Pet (SEP) and Sunburst Pet Supplies (SPS), ensure reliable access for retailers across the expanding network.
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For more information:
Austin and Kat: www.austinandkat.com
Right Way Reps: www.rightwayreps.com
About Austin and Kat
Founded in 2014, Austin and Kat is a 100% employee-owned company known for pioneering natural pet wellness solutions. Every product is handcrafted in small batches at their Seattle Makery™, using science-backed ingredients selected with the same care used in formulating supplements for their own pets, all produced in-house at their custom-built Seattle facility. Their commitment to quality and innovation has earned them a loyal following among pet parents and independent retailers nationwide.
About Right Way Reps
Right Way Reps was founded by the Ruud & Jacobson families. The Jacobson family has nearly 30 years of experience in the pet retail sector as owner-operators of Pet Pantry Warehouse, an award-winning regional chain with stores servicing both the Westchester, NY & Fairfield, CT counties. The Ruud family founded Raised Right, a human-grade pet food company that works with veterinarian, Dr. Karen Becker to formulate “home-cooked style” whole food recipes that are high in protein and low in carbs through using limited ingredients.
