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​Ethical Products to Launch New Line of Cat Toys

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(PRESS RELEASE) Ethical Products is excited to launch their new line of cat toys NICE CATCH. Nice Catch are lifelike fish and insects filled with 100% catnip that will energize and excite cats to pounce and play. The large size is perfect for hug and kick action. The realistic design will have kitty thinking he caught real prey! Each toy features a jingle bell for added fun. Available in four assorted fish and four assorted insects.

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P.L.A.Y. Media Spotlight

At P.L.A.Y. — Pet Lifestyle & You — toy design is definitely a team effort! Watch PETS+ interviewer Chloe DiVita and P.L.A.Y.’s Director of Sales Lisa Hisamune as they talk about the toy design process, the fine-tuning that makes each toy so special and why every P.L.A.Y. collection is made with independent retailers top of mind.

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