(PRESS RELEASE) BROOKLYN, NY — Finfare Pet Foods, the seafood-only pet treat brand redefining quality and transparency in the category, announced a nationwide retail rollout with Petco. Finfare’s full line of premium dog and cat treats is now available in Petco stores across the country, significantly expanding access to its sashimi-grade, responsibly sourced seafood offerings.
Developed by seafood industry veterans, Finfare’s treats are crafted using a proprietary Cold-Crafted process that gently preserves the natural flavor, aroma, and nutritional integrity of premium seafood. The result is a new class of pet treats inspired by fine seafood standards—minimally processed, naturally rich in Omega-3s, and made without unnecessary fillers or additives.
“For too long, pet parents have had to compromise when it comes to seafood treats—choosing between quality, transparency, and nutrition,” said Gabriel Viteri, CEO of Finfare Pet Foods. “Partnering with Petco allows us to bring the same standards and craftsmanship found in fine seafood to pets nationwide, raising the bar for what pet treats can and should be.”
Expanding Access to Premium Pet Nutrition
The partnership marks a pivotal milestone for Finfare, extending its reach to pet families nationwide through Petco’s extensive retail footprint. By addressing a long-standing gap in the market for truly premium seafood pet treats, Finfare offers pet parents a refined alternative rooted in culinary expertise and nutritional integrity.
The Finfare Difference: Fine Seafood, Perfected for Pets
Finfare’s Cold-Crafted process combines gentle cold smoking and freeze-drying to maintain the inherent qualities of sashimi-grade seafood. This meticulous approach delivers clean, functional treats that reflect Finfare’s mission: to bring the quality and craftsmanship of fine seafood to pets—without compromise.
For more information about Finfare and its full product line, visit www.finfarepetfoods.com.
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About Finfare
Finfare is a seafood-only pet treat company crafting sashimi-grade dog and cat treats rooted in decades of experience in the fine-seafood industry. Using premium ingredients and Cold-Craft processing techniques developed by veteran seafood experts, Finfare creates truly differentiated treats that pets love and pet parents trust. Fine Seafood, Perfected for Pets.
