Press Releases

Pet Food Company Debuts New Packaging

Published

7 years ago

January 25, 2017

PETS+ Staff

It’s meant to convey a “pets-first” philosophy.

(Press Release) DEER PARK, NY – Following the packaging updates recently made to its Grain Free Line and line of canine treats, Holistic Health Extension Pet Care has introduced new packaging for its Original Line.

Health Extension’s new look complements the recent updates made to the Grain Free Line by featuring bright color schemes and real pets in engaging outdoor scenes. The warm accents and attractive fonts are designed to convey the company’s “pets-first” philosophy.

“Our mission has always been to create a pet food that customers would feel great about feeding to their pets,” said Brad Gruber, president and chief operating officer. “We’re confident that this new look conveys this message and will help transform casual shoppers into buyers.”

Health Extension is a third-generation company focused on holistic pet foods and products. As a member of the Pet Industry Sustainability Coalition, Health Extension collaborates with other pet-driven businesses and works towards sustainable and community-minded business solutions. Pets HealthExtensionPackaging

Related Topics:Health Extension pet food

click to Comment(Comment)

NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.