(PRESS RELEASE) STREETSBORO, OH — Jolly Pets, a leading provider of durable and engaging pet toys, is proud to announce a strategic partnership with Link, a pioneer in pet wellness technology and GPS tracking. Through this collaboration, Jolly Pets will offer Link’s smart collars and connected pet solutions to retailers and pet owners across the United States. The alliance reflects Jolly Pets’ ongoing commitment to enhancing pet health and safety through innovative solutions.
The Link Smart Pet Wearable is a lightweight, waterproof collar attachment designed to keep pet parents connected to every aspect of their pet’s health, safety, and well-being—anytime, anywhere. Integrated with an intuitive mobile app, it enables users to set daily activity goals, track adventures, reinforce positive behaviors with built-in training tools, manage vet records and reminders, and even light the way with an LED flashlight for nighttime visibility.
“At Jolly Pets, we are passionate about helping pet owners strengthen their bond with their pets through innovative, high-quality products,” said Louisa Marvin, Director of Marketing at Jolly Pets. “Partnering with Link allows us to bring their exceptional wellness technology to more pet owners, offering peace of mind and enhanced safety for their beloved companions.”
Donny Lamey, CEO of Link, added, “Our mission at Link has always been to create meaningful connections between pets and their owners through smart technology. By partnering with Jolly Pets, we are ensuring more pet parents have access to our innovative GPS and wellness tracking solutions, empowering them with real-time insights into their pets’ well-being.”
Through this partnership, Jolly Pets expands its product portfolio to include cutting-edge pet technology while staying true to its mission of delivering purposeful, trusted products for pets. Link’s smart collars and connected wellness solutions are now available through Jolly Pets’ extensive retail network and online channels. To learn more, please visit www.jollypets.com/collections/link-my-pet.
About Jolly Pets
Founded in 1994 in Northeast Ohio, Jolly Pets manufactures dog toys for all breeds and sizes. Its focus has always been on the happiness and health of your pet. It is the umbrella company for Kitty Kasas and Horsemen’s Pride. Its philanthropic arm, Jolly Rescues, works with shelters nationwide to help promote their adoptable dogs, provide them with supplies, and raise awareness about the importance of adopting shelter dogs. The made-in-the-USA product line is available in brick-and-mortar stores, including Tractor Supply Company, Petco, Pet Supplies Plus, PetSmart, and online at Amazon, Chewy, and more. For further information, visit www.JollyPets.com.
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About Tenth Avenue Holdings
Tenth Avenue Holdings, LLC (TAH) is a privately held, diversified holding company based in New York City that operates and invests in privately and publicly held businesses. It is the parent company of Tenth Avenue Commerce, LLC (TAC). TAH was founded in 2008 to combine the founders’ close friendships with a shared desire to build an entity with enduring value. The company’s passion is for long-term value creation rooted in relationships with founders and operators. TAH’s current portfolio of private holdings and brands includes Barker Beds, Bronx Brewery, Brook & York, Caulipower, E- Garderobe, EQL by Kerrits, Eve’s Addiction, FaceVase, fromyouflowers.com, H.Bloom, Horsemen’s Pride, Jolly Pets, Kerrits, Kitty Kasas, Lula’s Garden, Oughton, PackIt, sendflowers.com, The Gift Basket Store, Under Your Skin. For more information, visit www.TenAve.com.
About Smart Tracking Technologies, LLC
Founded in 2019, Smart Tracking Technologies, LLC (Link) is a team of animal lovers and tech experts dedicated to strengthening the bond between pets and their people. Comprised of passionate pet parents, the company understands the importance of giving back the same unconditional love that pets provide every day. Since acquiring the brand in 2019, Link has reimagined pet care by moving beyond the limitations of traditional GPS collars. By combining personal passion, guidance from industry leaders, and feedback from pet lovers across the country, Link has developed a complete ecosystem of innovative products, services, and community support. This holistic approach to pet engagement fits seamlessly into the lives of modern pet parents, supporting every aspect of their pet’s wellbeing. To learn more, please visit www.LinkMyPet.com.
