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LovePendants Introduces Pet Category




(PRESS RELEASE) Lovependants is forever expanding its offering of engraved and enameled Swarovski crystal charms, necklaces and bracelets. Now the super cute Pets category is on our website with 34 breeds of dogs and cats as well as a few birds and horses.

While our gift shop and jewelry store customers have been able to special order some of these charms, there has been interest from pet shops, breeders and horse shows. With our new larger selection LovePendants is now available to all retail stores with the demand for a unique and customizable pet charm.

Whether you fancy your Poodle in pink or your Labrador golden the collection has many of the most popular breeds and is adding more every month. Contact LovePendants at for more information and visit us online at



NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.

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