(PRESS RELEASE) GRAAFF-REINET, EASTERN CAPE, SOUTH AFRICA — Montego Pet Nutrition, a family-owned pet food company celebrating its 25th anniversary in June, is expanding its U.S. footprint with strategic distribution partnerships with King Wholesale Pet Supplies, Nelson Wholesale Service, Inc., Independent Pet Supply and Tickner’s Pet Food Distribution. These collaborations will significantly strengthen Montego’s presence across key markets in the Pacific Northwest, Midwest, Southern and Northeast United States.
The new partnerships will accelerate the nationwide rollout of Montego Pet Nutrition’s super-premium dog treats, KAROO Wild. Crafted with lean, hypoallergenic, sustainably sourced antelope as the primary ingredient, KAROO Wild delivers a novel protein option rooted in South African heritage.
“Partnering with King Wholesale, Nelson Wholesale, Independent Pet Supply and Tickner’s Pet Food Distribution marks an exciting milestone in our U.S. expansion,” said Joshua Patterson, Vice President of U.S. Sales, Montego Pet Nutrition. “These companies share our commitment to quality, customer service, and supporting independent retailers – making them ideal partners as we bring our super-premium, South African-made dog treats to more families across the country.”
The new distributor relationships will expand the reach of Montego Pet Nutrition’s KAROO Wild product line to more than 1,000 independent retailers across the country.
About KAROO Wild
Free from grain, gluten, and artificial colors and flavors, the ingredient panel on KAROO Wild products features natural and organic elements that result in a rich, flavor-forward experience. Hypoallergenic properties make them a perfect treat for dogs with dietary sensitivities, such as chicken allergies. All dogs will appreciate the distinctive, full-bodied gamey flavor and soft, chewy texture. Each treat is high in quality protein (20%), low in fat (5%) and game meat is known to be rich in essential nutrients such as iron, amino acids and B vitamins to support overall pet health.
In addition, the products support biodiversity and promote sustainable farming, embodying Montego’s commitment to sustainable, ethical sourcing by using underutilised antelope meat offcuts/trimmings. It also strengthens South Africa’s growing game meat industry and encapsulates KAROO Wild’s mission to Reward, Revive, and Rewild.
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KAROO Wild is available in three flavors – rosemary, oregano and thyme, including:
- Training Bits: Smaller, bite-size treats for small breed dogs (4 oz.; $9.99 MSRP)
- Trail Bites: Larger, square treats ideal for medium breed dogs (8 oz.; $15.99 MSRP)
- Sticks: Largest in the range, best for savoring, for large breed dogs or to break and feed longer (16 oz.; $26.99 MSRP)
Montego Pet Nutrition is Africa’s leading independent pet food manufacturer, founded in 2000 by Hannes van Jaarsveld. Built on a strong foundation of family values, innovation and commitment to quality from ingredient sourcing to processing and packaging, the Van Jaarsveld family continues to manage operations with an eye to further its global expansion. The company has always been passionate about bettering pets, people and the planet. It currently exports to 21 countries.
